“Black Swan” Gets A Viral Site Michael Lee, October 22, 2010 Fox Searchlight Pictures has launched a viral site for Darren Aronofsky’s Black Swan. The site gives us a look into the mind of Nina (Natalie Portman). After the jump take a look at images from the site and what you will see as the site progresses. Ijustwanttobeperfect.com, the viral site for Darren Aronofsky’s Black Swan, gives us a look into the mind of Nina, the Swan Queen. The site will release a different glimpse from the film regularly as it gets closer to its December 3 release date. A Facebook site and Nina’s twitter (@theswanqueen) have also been launched as a part of the viral marketing. Viral Marketing Black Swan
Assemble Your Own Avengers Music Video Remix May 12, 2012Aside from a ridiculous amount of Assemble puns, Marvel has a new YouTube channel that allows you to piece together a music video. Like the fan-made commercial for LOST and DVD trailer for Law Abiding Citizen, it supplies you with the materials you need to get your creative juices flowing…. Read More
Let Me In’s “Bloody” Viral Marketing July 14, 2010July 16, 2010To me, one of the best forms of viral marketing is that physical piece that gives the recipient a special feeling. Sometimes it’s a cell phone or a flash drive with confidential info. Perhaps it’s a wallet or a birthday cake. And sometimes, it’s a funnel…. with dried up blood… Read More
Would You Spend $67 on a Book About Alternate Reality Games? December 17, 2009December 17, 2009No need to clean your glasses, you read that headline right. There have been books and guides on Alternate Reality Games before, but the newest one carries a doozy of a price. The book, offered on Amazon, was released on November 23rd, and has the exceptionally long title “Alternate Reality… Read More