AMC Plans Zombie Invasion To Promote “The Walking Dead” Dan Koelsch, October 25, 2010 The premiere of AMC’s original series The Walking Dead may not be airing until Halloween night, but Tuesday morning, the zombie invasion begins. AMC and FOX international networks are teaming together to coordinate a stunt invasion during morning rush hour in major cities around the world. The infection starts at daybreak in Taipei and Hong Kong, so find out after the break if your location is included!The Walking Dead Global Zombie Invasion AttacksNew York City, USA Washington DC, USA Boston, USA Chicago, USA San Francisco, USA Los Angeles, USATaipei, Taiwan Hong Kong, China Istanbul, Turkey Athens, Greece Sofia, Bulgaria Estonia, Tallinn Belgrade, Serbia Munich, Germany Madrid, Spain Rome, Italy Johannesburg, S. Africa London, UK – Westminster Lisbon, Portugal Sao Paolo, Brazil Buenos Aires, Argentina Santiago, Chile Caracas, Venezuela Bogota, Colombia Mexico City, Mexico Guatemala City, Guatemala Source: Shock Till You Drop Viral Marketing AMCThe Walking DeadZombies
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More
Video and Photos From “Pirates of the Caribbean: On Stranger Tides” Fan Event December 15, 2010Disney decided to honor fans of Jack Sparrow by debuting the first teaser trailer for Pirates of the Caribbean: On Stranger Tides at a “Pirates Fans First!” Event in Disneyland on Monday. After the break see some of the photos and a “video sizzle” of the event. Director Rob Marshall… Read More
FOX and NBC Fall Pilots’ Viral Potential May 23, 2011Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you. Read… Read More