“TRON: Legacy” Facebook App Allows You to Become Part of the Grid Michael Lee, November 16, 2010November 16, 2010 The TRON: Legacy Facebook page is allowing you to become a part of the Grid simply by taking a photo. To see how you to be part of the grid, hit the jump. The Facebook application will use the photo you want and integrate that into the test footage clip they showed back in 2008. There are three options you can choose from: webcam, facebook photo, or upload. After you have made your choice, make sure the photo is centered into the space shown to the right. Do not worry about not being able to resizing the photo, the Facebook app takes care of everything. Once you have found the desired photo click away and see yourself in action. Below is a video that our Executive Editor Dan made: TRON: Legacy hits theaters in 2D and 3D on December 17th. Viral Marketing Viral Videos DisneyFacebookTron Legacy
TRON: Legacy Behind the Scenes Footage and Online Games November 22, 2010November 25, 2010A few updates came across this weekend for TRON: Legacy. First, a 15 minute B-Roll from Collider (set to Daft Punk music, no less), and second, some online games have been added to TronGames.com (which is hosted by Disney). See it all after the break. Read More
Conspiracy Email Leads to “Branded” Clip June 24, 2012June 23, 2012When we last told you about the movie Branded, it looked like there would be some viral marketing involving QR codes. The sci-fi thriller is about a man who sees the world for what it really is, advertising controlled by aliens. The viral campaign is all about uncovering the conspiracy,… Read More
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More