Eli Roth To Make Fake “Clown” Trailer Into Real Movie Dan Koelsch, November 19, 2010 About a month ago, we told you about the fake trailer for a movie called Clown, in which a man puts on an evil clown outfit that eventually takes him over and turns him into a murderous monster. The trailer falsely credited Eli Roth as the man behind it. When Roth caught wind of the video, he loved it, apparently enough to now be making the concept into a full film. The trailer for Clown was made by a group of Brooklyn filmmakers called Waverly Films. In the video, a man finds a mysterious clown suit that he wears for his son’s birthday party after the real clown doesn’t show up. However, once the party is over, the suit starts to take the father over, becoming one with him, and turning him into a monster. The video quickly went viral, with people not knowing whether the trailer was real or not, especially given Roth’s particular style that includes the Grindhouse trailer “Thanksgiving”. Although Roth confirmed the video wasn’t from him, he was impressed. He approached Waverly Films to make the project a reality, with Jon Watts as director, and Christopher D. Ford writing with Watts. Below is what Roth had to say about the project.“I loved how ballsy they were, issuing a trailer that said, ‘From the Master of Horror, Eli Roth.’ Some people thought I’d made the movie, or that it was another fake Grindhouse trailer. The first thing they said was, ‘Thank you for not suing us, but I told them, ‘This is Hollywood, and while it’s tradition that every movie eventually ends up in a lawsuit, you only sue when you are fighting over profits. It’s no fun to sue before there’s any money.’ But I really felt these guys deserved a shot, and that people are truly freaked out by evil clowns. It’s new territory to make this a version of The Fly, where this guy can feel himself changing, blacking out only to find blood all over his clown suit. You’re sympathetic toward a monster until the monster actually takes over.” Source: JoBlo Viral News ClownEli Roth
Viral Video: Power Laces Inspired By Back to the Future July 6, 2010September 7, 2011Courtesy of CNet, we have a treat on the wake of the 25th Anniversary of Back to the Future‘s theatrical release. If you remember the sequel, you’ll probably remember the Nike shoes with the auto-fitting “power laces” in the year 2015. Blake Bevin decided to make it a reality by… Read More
Viral Video: How To Sneak Into Comic-Con July 28, 2010July 28, 2010One of the things that surprised me upon my first trip to Comic-Con was the lax security. Sure, they are pretty good about making sure you don’t go anywhere you’re not supposed to, but you can bring almost ANYTHING onto the convention floor or into panels. The question is, if… Read More
“Gone Girl” Viral Marketing Campaign Has Evidence Of A New Trailer July 5, 2014July 6, 2014David Fincher has embraced the way films films are virally markerted, and as such each and every one of his films are promoted in unique and ingenious ways. The Social Network‘s marketing resembled Facebook’s website, while The Girl With The Dragon Tattoo had a razor sharp dark tone. Now the… Read More