Infographics: How Videos Go Viral, and How Social Media Users Watch Video Dan Koelsch, January 27, 2011 Mashable has found two interesting infographics that deal with viral elements. The first one was made by Brian Sieber using data from The Jun Group, and it focuses on how videos go viral. The second is from Lab42, who did a study on how American social medias watch video, specifically television. Take a look after the break. Some of the results above are rather surprising, with females watching more viral videos than men, and Southerners watching more videos than any region. It isn’t surprising, however, to see Facebook as the leading way to share video. How do you learn about and share viral videos? While the answers to this survey seem pretty straight forward and understandable in hindsight, the one thing I took away from this is that newer technology is making it easier for people to watch more television in general. Whether it be the Internet, DVRs, or easy access to DVD sets, more television is available on demand. I was surprised, however, that YouTube dominates the online landscape for watching television shows, especially when there are free or cheap legal alternatives (like Hulu and Netflix) for the mass majority of series. What are your TV watching habits? Do you use any of the websites, or do you DVR? Viral News Chart
Loud Noises Possible Viral For “Godzilla” or “Cloverfield 2”? January 23, 2012January 27, 2012Sometimes strange videos hit the web and create an uproar. We’ve seen things from UFO’s hovering over football games to a man sawing a parking meter in half. The latest strange video making the rounds compiles footage from around the world in which a loud, mechanical sound is heard. Could… Read More
‘Star Wars: The Force Awakens’ Chracter Names Revealed On Trading Cards December 11, 2014December 11, 2014Normally we’d learn about characters through the source material, a plot synopsis, or straight from the cast or crew. But given that everyone is so tight-lipped about Star Wars: The Force Awakens, trying to get information like names of the characters is next to impossible. We already know that the… Read More
Viral Video Of “Devil’s Due” Marketing Campaign Scares New York To Death January 14, 2014Once again, New York City was struck by some sort of supernatural event created by a viral marketing team that just loves to scare people. Following in the footsteps of the Carrie telekinetic coffee ship viral campaign, comes a new scare tactic that is actually a promotion for the upcoming… Read More
It seems like relatively few small-scale video producers have used viral videos to market the videos they sell, even despite the growing prevalence of social networking sites. The site FargoTube.com hosts videos, allows the copyright owner — whether amateur or professional — to charge, and provides social-networking functions that promote sharing.
I have a sneaking suspicion that the responses to the question about the hours of TV watched are actually understating the total. Depending on the question order, most people probably did not think of catching an episode of Psyche on Hulu as “watching TV”. Seeing a show on the big screen tethered to a cable is likely what most of them had in mind.