Facebook Premieres “X-Men: First Class” Trailer, Promises New Content Alex Gerage, February 10, 2011 Lost amidst the excitement for upcoming comic book films like Captain America: First Avenger, Thor, and Green Lantern, is the Matthew Vaughn-directed X-Men: First Class. For a day at least, it appears the film will be alone in the spotlight, because 20th Century Fox has released the first trailer via Facebook. A curious move, but one that seems part of a larger social network campaign designed to drum up hype. Hit the jump to see the trailer and learn why you should be sharing it with all of your friends.Check out the trailer below, and be sure to leave your thoughts in the comments section. At first blush, I’m digging Vaughn’s new take on the franchise, and am feeling more confident than ever about the final product. More importantly for us is that Fox seems ready to release more goodies for X-Men fans, so long as word of the trailer spreads. Check out what they had to say on their Facebook page:Want more exclusives? The more you share the trailer, the sooner we’ll release the X-App-giving you the power to customize your profile with special X-Men content.No word yet as to what extent the trailer needs to be shared via Facebook and Twitter before the app goes live, but it appears Fox is opting for a good old fashioned social network campaign to generate hype for the film. Will it lead to something bigger down the road? I don’t know, but I think it’s a smart, safe way to develop some interest amongst the Facebook crowd, many of whom grew up with the first three X-Men films. One thing is for sure, X-Men: First Class has finally entered the conversation of must see films this summer.X-Men: First Class opens June 3rd. Social Networks Viral Marketing FacebookTrailerX-Men: First Class
Check Out This Modernized Tron Trailer March 30, 2010March 30, 2010If you’ve ever watched a trailer from say 1990 or before, you know how horribly boring and wordy they are. Fortunately, with the much-anticipated Tron Legacy coming out this year, YouTuber Chris Drew has created a modern trailer for the original 1982 hit. It’s really well done, full of action… Read More
Watch This New “Battle: Los Angeles” Video About The Original Event February 10, 2011Sony Pictures has posted a new video their website that goes over the original event from which Battle: Los Angeles is based. On February 24th, 1942, the military shot at something in the sky that they later claimed was a weather balloon. Watch the informative video after the break. Read More
Counter Found on Super 8 Viral Website August 9, 2010The Super 8 viral campaign sure likes its second counters. The Scariest Thing I Ever Saw website has another counter, this time on its dedicated page. What is this counting from, and what does it mean? Here’s everything we know so far. Read More