Abraham Lincoln Is Now On Twitter Dan Koelsch, February 11, 2011 It’s not often that you see a serious film test out the viral marketing landscape, so this is a nice treat. Lionsgate and Roadside Attractions have started up a special character Twitter account for Robert Redford’s The Conspirator. This isn’t just any character, though; It’s President Abraham Lincoln. Just in time for the 16th President’s 201st birthday tomorrow, the Twitter account @1865Lincoln has been created for the film that tweets a combination of his own words and facts about him. How much more we get out of this before the film’s April 15th release is unknown, but like Alex from FirstShowing who broke the story, I think it will only interest certain people. Still, it doesn’t hurt to educate the social media masses on one of America’s most important historical figures.The Conspirator stars James McAvoy and Alexis Bledel, and centers around the investigation and trial of Mary Surratt, accused of being one the conspirators in Abraham Lincoln’s assassination. Watch the trailer for the film below. Social Networks Viral Marketing Abraham LincolnThe ConspiratorTwitter
2012: Soren Ulfert is on the Run October 21, 2009October 21, 2009Soren Ulfert thought only his career was in jeopardy by working against the IHC. He thought wrong. In his latest blog, Ulfert explains why he hasn’t updated his blog in about a week. Apparently he went to the IHC offices on Friday just to check up on his old projects… Read More
Stallone’s Explosive Expendables Interview on YouTube August 4, 2010May 12, 2011If you’ve been on YouTube since yesterday, you may have noticed the banner advertisement on the homepage for The Expendables. Specifically, it directs you to an “explosive” interview with director, writer, and star Sylvester Stallone that is on YouTube. However, what you see isn’t exactly what you get. Read More
Extended Commercial Shows Conan O’Brien Really Cares About Curtains November 9, 2010November 9, 2010American Express has an extended 2 minute commercial that features Conan O’Brien traveling across India to get only the best ingredients to make some curtains (presumably for his new late night show). It’s pretty funny and plays almost like a short film, so take a look after the break. Read More