Movie Rights For “Dead Island” Goes From Sold To Not Sold Michael Lee, February 21, 2011February 21, 2011 The movie blogs erupted when it was reported that Sean Daniel, movie producer of 20 years, purchased the rights to produce Dead Island after the announcement trailer went viral. This reaction might of caused some confusion for the game’s publisher Deep Silver, because they never sold the rights to anyone to make the movie based on the game. As a result they put out a press release stating that the movie rights have not been sold. “We are looking for quality above all else for a movie based on Dead Island,” says Klemens Kundratitz, CEO of Koch Media (parent company of Deep Silver). “We want to do it the right way as film realizations of games (or vice versa) usually fail to deliver what the fans were looking for.” The goal, according to Kundratitz, is to “work with someone who already has a proven track record with blockbuster movies.” That doesn’t necessarily rule out Union Entertainment, which was rumored to have already purchased the rights, but it sounds like the IP-holder is still evaluating all potential silver-screen suitors.”Dead Island’s trailer did look incredible at first. Intense sequences, a great score, near flawless animation, but it would be been ridiculous to know that the rights to produce the movie were sold after Deep Silver released the announcement trailer. So don’t expect the rights to be sold any time soon, even after the game is released later this year.You can check out the trailer below and leave your comments in the comment section. News Viral Marketing Dead Island
Sherlock Holmes: Let 7-Eleven Be Your Watson November 17, 2009Warner Bros’s Sherlock Holmes is teaming up with 7-Eleven to not just bring you Holmes-themed Slurpees, but also to help you with the ARG. The stores are putting up banners and other point-of-purchase (POP) signs, along with using Holmes-ish taglines to promote their food. This is a pretty common practice,… Read More
“Silicon Valley” Landing Page Is A Hilariously Effective Marketing Gag April 23, 2014Generally when a marketing team has a technology-based film or show, they would embrace those themes by creating fake websites, landing pages, etc. We’ve seen in it a bit of David Fincher’s The Social Network, and now we are seeing it again for HBO’s latest comedy Silicon Valley. The show… Read More
The Buzz: Nolan Talks IMAX and 3D, Hopkins as Hitchcock, & Possible “Catching Fire” Director April 20, 2012April 20, 2012The Buzz is a feature in which we round up the Top 3 most-buzzed-about movie/TV stories of the week (in chronological order). Why go through pages of blogs just to find out what everyone is talking about? We’ve got it all right here. Read More
The game trailer looks freakin’ awesome. Early write-ups on those lucky enough to have seen some alpha and beta work are quite promising too. Can’t wait to see how the game ultimately looks.