Watch Nike’s “The Black Mamba” Short Film Starring Kobe Bryant Dan Koelsch, February 21, 2011 Earlier this month we told you about Robert Rodriguez’s short film for Nike called The Black Mamba. Starring Kobe Bryant and with several cameos, including several Rodriguez regulars, the film debuted online this weekend for the NBA All Star Break. Check out the full video after the break. Let us know what you think of the promotional short film in the comments below. Viral Marketing Viral Videos Kobe BryantNikeRobert RodriguezShort film
Panem October Aftermath: Rowan the Gamemaster Speaks Out About Lionsgate Issue September 22, 2011September 22, 2011A few months back we reported the launch of an ARG for the highly anticipated adaptation of The Hunger Games. But hours after our article went up, we quickly had to take it down. We were informed that Lionsgate (the studio behind the adaptation) was not behind the marketing and… Read More
LOST: Book Oceanic Flights and Are There Too Many Questions To Answer? January 28, 2010January 28, 2010ABC’S LOST will be airing its 6th and final season this Tuesday and in the light of that, the show is on a massive advertisement campaign. Being no stranger to viral campaigns , LOST even won an Emmy for Outstanding Creative Achievement in Interactive Media. The show has had websites like damoncarltonandapolarbear.com and… Read More
Write A Campaign Song for Zach Galifianakis! July 27, 2012Warner Bros.’ The Campaign stars Will Ferrell and Zach Galifianakis as rivals in an election for a seat in Congress to represent their small district in North Carolina. You have a chance to get in on the fun by submitting a campaign song for Marty Huggins (Galifianakis). Get the details… Read More