“Thor” Premiere To Be Broadcast Live Online, Hosted By Old Spice Guy Dan Koelsch, April 28, 2011April 28, 2011 How’s that for a headline? The summer truly kicks off next weekend with the release of Marvel’s Thor, and like all big films, Thor will have a red carpet US premiere featuring the stars of the film and celebrities. Unlike many films, this premiere will be broadcast live on the internet, hosted by the Old Spice Guy himself. Marvel.com will be hosting the live broadcast, which covers the film’s premiere in Hollywood on Monday, May 2, 8:30 p.m. ET/5:30 p.m. PT. Below is a video of host Isaiah Mustafa promoting the event.Mustafa is an interesting choice, since he has talked to Marvel about playing hero Luke Cage in a feature film. Whether they choose him or not, Marvel certainly seems to be smitten with the man your man could smell like. Viral Marketing Viral Videos Luke CageMarvelOld SpiceThor
The Crazies: Ogden Marsh Sheriff Login Found! January 29, 2010February 17, 2010We’ve received the username and password for the Ogden Marsh Sheriff Department website. The login allows you to listen to logged dispatch calls, in total fifteen calls (one of which has been removed).Get the username and password for the login as well as the transcripts of each call after the jump. Read More
Watch: “TRON: Legacy” Projection Show In London December 5, 2010December 5, 2010Earlier this year, Iron Man 2 was featured in the world’s first Architectural Projection Mapping to incorporate live footage. Now TRON: Legacy follows suit with a 9 minute show projected on the Queen Elizabeth Hall in London. Check out the video footage of the show after the break. Read More
Green Lantern Teaming Up With Doritos For Interactive Campaign May 9, 2011Hot on the heels of our article about the discovery of a Green Lantern viral website comes the announcement of a major promotional campaign between the film and snack maker, Doritos. The “Anyone Can Be Chosen” campaign seems to be a major effort to build awareness of the blockbuster in… Read More
Mustafa says, “Sweet Christmas” in the video… Wonder if that’s a little hint being dropped by Marvel. Hmmmm!