“Fringe” Season Finale Offers “Super 8” Easter Egg Dan Koelsch, May 9, 2011 Our friends at Super 8 News caught a nice little easter egg in this past Friday’s season finale of Fringe. During one scene, a print ad for Rocket Poppeteers can be seen on a building. Check it out for yourself at the 0:55 mark in the preview after the break.Rocket Poppeteers is a fictional ice cream brand that has had a strong viral presence for Super 8, though we are still unsure how it plays into the Josh Minker ARG storyline or the film itself. Obviously, this easter egg should come as no surprise, as J.J. Abrams is the director of Super 8 and the creator and executive producer of Fringe, and he has done this before.We had a similar experience to this with Slusho!, the fictional Japanese drink that was a primary focus in the viral campaign, was thrown into various other films (i.e. Abrams’ Star Trek) and television shows (i.e. Heroes), but ultimately had little to do with the film.To get up to speed with the entire Super 8 ARG and campaign, check out our Super 8 Hub. ARGs & Campaigns Viral Marketing Viral Videos FringeRocket PoppeteersSlushoSuper 8
“Muppets Most Wanted” Wishes You A Happy Valentine’s Day February 14, 2014This Valentine’s Day may be filled with romantic dinners, chocolate, sparkling alcohol, flowers, and everything else in between. But the Muppets celebrate the most romantic day a little differently. To celebrate Valentine’s Day, as well as promote the upcoming Muppets Most Wanted, Disney has sent us two Valentine’s Day e-cards,… Read More
“The Raid 2” Raids The Australian Postal Service With A Bloody Hammer And Sentiments Of Love February 6, 2014It seems that Hammer Girl (Julie Estelle), one of the many new dangerous characters introduced in director Gareth Evans upcoming hard hitting sequel The Raid 2, wants us to know how much she cares by sending out a “love letter” via the Australian Postal Service. While only one member of… Read More
Follow In The Footsteps of Ferris Bueller June 3, 2010Ferris Bueller’s Day Off, the 1986 teen comedy directed by the late John Hughes, is one of the classic films of the ’80s. The film chronicles the mischevious Bueller (Matthew Broderick) as he skips school (along with his girlfriend and best friend)and spends the day in downtown Chicago. Now you… Read More