Nickelodeon’s “Teenage Mutant Ninja Turtles” Viral Campaign Asks You To Choose Your Side Zach Oldenburg, July 12, 2012 With the September 29th premiere of the CG-animated series “Teenage Mutant Ninja Turtles” fast approaching, Nickelodeon has decided that this week’s Comic Con be the best place and time to launch their new viral campaign. For details on the interactive game that puts you fighting with or against the turtles, click the jump, dude. In what sound likes a fan boy dream, The Ninja Turtles have just put out the call and it’s your turn to answer.Beginning today, July 12th, two separate street teams representing the ninja turtles and the foot clan will invade downtown San Diego and it’s International Airport in an effort to recruit fans to join either side, whether it be good or evil. Throughout the day, street art, banners, and flyers will try to further persuade passer-by’s to follow their destiny. Posted within the propoganda is a link to this mobile website where the participant can act out various missions. These missions award you with real-time achievements and rewards, with the possibility of even being on the receiving end of a phone call from Splinter or Shredder. (I’d prefer a b-o-o-t-y call from April O’Neal, myself)Fans are also encouraged to visit the official ‘Turtles vs. Foot’-stamped truck in the Petco Park lot from today on through Saturday between 10am –7pm. Visitors that catch the truck will receive their physical badge of allegiance and either a Foot Clan or Turtles limited edition hat. If you see the truck and are awarded your hat, tweet it to us at @MovieViral with the hashtags #TVF and #MovieViralTakesSDCC.Here’s the truck: And if you thought it couldn’t get any cooler, Nickelodeon comes out of left field with another little spin: if you’re spotted wearing your hat elsewhere during the convention, then you qualify for a chance to win a Ninja Turtle-themed prize pack which includes assorted little collectibles and even a signed piece of old school memorabilia from TMNT co-creator, Kevin Eastman.If you’re at SDCC, then I suggest checking this out while you can, and don’t forget to tweet us your photos with the two hashtags above.“Teenage Mutant Ninja Turtles” features the voices of Sean Astin, Jason Biggs, Greg Cipes, Rob Paulsen, and Kevin Michael Richardson, and makes it debut on September 29th, only on Nickelodeon. Viral Marketing #MovieViralTakesSDCC#SDCC#TVFClanFootNinja MutanTurtles
New “Guardians Of The Galaxy” Viral Site Mocks Earth’s Most Beautiful Destinations July 3, 2014July 3, 2014The newly launched Guardians of the Galaxy viral site isn’t afraid to tell some of Earth’s most beautiful destinations look like a piece of s***, when compared to some of the locations seen in the film. Marvel recently launched TheGalaxyGetawys.com, a viral site to help promote the release of James… Read More
Comic-Con 2009: Pre-Game Viral Marketing July 22, 2009June 6, 2010Woohoo! Comic-Con starts tomorrow down in San Diego, California. Make sure to follow our Comic-Con coverage live from staff writer David! Alright, down to business. The show starts tomorrow and people who are already down there are spotting early viral marketing from different movies, namely 2012 and District 9. On… Read More
Watch Today’s “Man of Steel” Premiere Live Webcast June 10, 2013June 9, 2013Warner Bros.’ Man of Steel has its world premiere today in New York at 5:30PM EDT, and you can watch the live broadcast of the red carpet right here. Fans can submit questions and comments during the live feed, using #manofsteel or #manofsteelpremiere. Watch the embedded video of the broadcast… Read More