New “Super 8” App Reveals Hidden “Editing Room” Caleb Hamilton, May 9, 2011May 9, 2011 With a month left before the release of Super 8, Paramount Digital Entertainment has released an app for Apple mobile devices. It’s called Super 8 (fitting huh?) and it turns your iPhone, iPod Touch and/or iPad 2 into a vintage Super 8 camera. There’s no doubt you’ll have endless hours of fun with this, but what’s really intriguing about this app is what’s hidden inside…When you first launch the app, it looks like a normal camera app, the likes of Pocketbooth, the only exception being that it’s subtle viral marketing for Super 8. You can change the lens to different filters such as X-Ray, Sepia, Infared, ect. You may also add effects like Shakeycam using the accelerometer in iOS devices. In order to find the secrets of the app, you have to explore everything! Read the instruction manual, record a lot (and I mean A LOT) of videos. The app secretly embeds frames from several clips in the Super 8 Editing Room. You have to watch closely in order to see them and make sure when one appears you tap on it (your video will slow down when one appears)!Afterwards, you’re taken to a hidden compartment in your camera case called “Found Footage”. This is where all of the frames you find will be stored until a complete clip is made. So far I’ve only found one frame and it appears to go with this clip. All of the frames have to be collected in order to unlock a new clip at the “Editing Room.” Did I mention there are three clips that have to be put together? Happy hunting!Super 8 opens in conventional and IMAX theaters June 10th!Source: Gizmodo ARGs & Campaigns Viral Marketing Viral News Viral Videos AppleParamount Digital EntertainmentParamount PicturesSuper 8Super 8 Editing Room
“Skyline” Viral Videos Show Nothing More Than The Trailers October 30, 2010January 25, 2011One of the films that literally appeared out of nowhere at the 2010 Comic-Con was Skyline, whose release date is now quickly approaching. I can remember the talk as to what exactly the film was as it was plastered along the side of a building in San Diego, and all… Read More
New Service Gives Low-Budget Films, ARGs a Chance January 17, 2010January 17, 2010A new service called Hukilau is offering low budget projects, like independent films and alternate reality games (ARGs), funding through a concept known as “crowdsourcing.” The service allows members of the Hukilau community to become producers of independent films or remain consumers, by watching and rating the films. Read More
Watch the Live “Rise of the Planet of the Apes” WETA Chat Right Here! (Updated with Footage) April 13, 2011April 13, 2011Livestream will be hosting an interview with the WETA visual effects team for the upcoming film Rise of the Planet of the Apes called “Weta Live: ‘Apes’ Revealed”, and it goes down at 2:30PM PT/5:30PM ET today. You can watch it right here by clicking through. Read More