“Real Steel” Trailer Debuts Online Dan Koelsch, May 10, 2011 We’ve been covering the slow progression of the background-heavy viral campaign for Real Steel, but now we finally get to see the first full theatrical trailer for the robot boxing movie from director Shawn Levy. Watch it after the break. Real Steel stars Hugh Jackman as a washed up boxer who has to train a robot to fight in order to pay off his debts and gain the respect of his son. Set in the near future where robots box instead of humans, we’ve learned quite a bit about the World Robot Boxing league. The Walt Disney film opens in theaters on October 7th. ARGs & Campaigns Viral Marketing Real SteelTrailer
The Day the Viral Died September 1, 2009September 1, 2009As a website that is dedicated to viral, we take a lot of pride in what we cover. Almost to the point of a respect for the marketing agencies that run them, as well as the movies that they are based on. We all know that they lend a hand…. Read More
“The Amazing Spider-Man 2” Viral Review May 5, 2014May 5, 2014Grossing $97 million domestically for a total of $370 million worldwide, The Amazing Spider-Man 2 has already proven to be a financial success, despite not having broken any records. While the descent numbers and mixed to negative reviews speak for themselves, there is no doubt that if Sony’s Spider-Man Cinematic… Read More
Viral Video Round Up: Star Trek Into Darkness, This Is The End, The Avengers, And More! May 12, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More