“Real Steel” Trailer Debuts Online Dan Koelsch, May 10, 2011 We’ve been covering the slow progression of the background-heavy viral campaign for Real Steel, but now we finally get to see the first full theatrical trailer for the robot boxing movie from director Shawn Levy. Watch it after the break. Real Steel stars Hugh Jackman as a washed up boxer who has to train a robot to fight in order to pay off his debts and gain the respect of his son. Set in the near future where robots box instead of humans, we’ve learned quite a bit about the World Robot Boxing league. The Walt Disney film opens in theaters on October 7th. ARGs & Campaigns Viral Marketing Real SteelTrailer
Tron Legacy: New Trailer Online! March 8, 2010March 11, 2010A new viral website has been revealed for Tron Legacy by compiling a string of codes that appear during this video. The codes, once combined, lead to this website. Over at Unfiction, they cracked all four puzzles which pointed them directly to the trailer that is attached to Alice in… Read More
ViralCast #16: District 9! August 17, 2009August 17, 2009This week on ViralCast, Dan, Ian and I discuss and review District 9. We talk about the viral campaign, a sequel and so much more! Make sure you check out the MovieViral.com Official Forum. (District 9 Spoilers) Subscribe to the podcast on Read More
The Beautiful and Mysterious New Trailer for “Super 8” March 11, 2011March 11, 2011I believe you. Oh wow this looks likes something straight out of an old sci-fi movie. Wait a minute it is. The theatrical trailer for the highly anticipated Super 8 has finally arrived and if you are one for nostalgia then this is the trailer, no movie you should be… Read More