“Real Steel” Trailer Debuts Online Dan Koelsch, May 10, 2011 We’ve been covering the slow progression of the background-heavy viral campaign for Real Steel, but now we finally get to see the first full theatrical trailer for the robot boxing movie from director Shawn Levy. Watch it after the break. Real Steel stars Hugh Jackman as a washed up boxer who has to train a robot to fight in order to pay off his debts and gain the respect of his son. Set in the near future where robots box instead of humans, we’ve learned quite a bit about the World Robot Boxing league. The Walt Disney film opens in theaters on October 7th. ARGs & Campaigns Viral Marketing Real SteelTrailer
Viral Marketing TRON Video: Sam Meets Castor December 9, 2010Disney has released a new clip for TRON: Legacy in which Sam (Garrett Hedlund) meets Castor (Michael Sheen), a program who runs a pretty sweet nightclub on the Grid. Sam is looking for Zeus, who can supposedly help transport Sam to the other side of the Grid. Take a look… Read More
The Office Webisode “Subtle Sexuality” Now Online Plus New Website October 29, 2009October 29, 2009As we mentioned last week, The Office is bringing back their wildly popular webisodes, and this time we get an extra treat in the form of a music video. This series is about Erin, Kelly, Ryan, and Andy from Dunder Mifflin creating a group called Subtle Sexuality and making a… Read More
The Beautiful and Mysterious New Trailer for “Super 8” March 11, 2011March 11, 2011I believe you. Oh wow this looks likes something straight out of an old sci-fi movie. Wait a minute it is. The theatrical trailer for the highly anticipated Super 8 has finally arrived and if you are one for nostalgia then this is the trailer, no movie you should be… Read More