“Man of Steel” Website Source Code Reveals Countdown Dan Koelsch, April 12, 2013April 13, 2013 Earlier today, we told you about the Man of Steel homepage having a static video that you had to click on to get through to the site. The video has changed a few times, including sometime this evening to c934k200. More importantly, the Man of Steel Facebook fan page figured out that there’s a countdown hidden in the website’s source code. The section labeled “var deltaT =” has a number that gets smaller with every page refresh. If we assume the number is seconds, and we add the current number to the current time, we get 6PM PDT on Monday. It’s a good bet that is when the 3rd trailer will debut. It’s still unclear why the video keeps changing, so we’ll keep you updated. Click here for more of our coverage. Viral Marketing Man of Steel
Project Prometheus Gives Us A Look At David 8’s “Emotions” April 17, 2012April 17, 2012Earlier today, a new Prometheus viral video featuring Michael Fassbender as the Weyland Industries android, David 8, premiered online. The ad was a sort of mock-interview in which an off-screen voice asked David a series of questions, one of which being “David, what makes you sad?” The robot then displayed… Read More
Dress Up As A Superhero To Help Will Ferrell and Dreamworks Animation Break a World Record September 17, 2010October 3, 2010Will Ferrell made quite a splash at Comic-Con this year by showing up in costume as his animated title character for Dreamwork Animations’ Megamind. Now Ferrell looks to make an even bigger splash, this time in the record books, as a shrewd publicity stunt has been set in motion to… Read More
Viral Marketing Hipsters Compare Jeans not Cards in ‘American Psycho’ Inspired Viral Video January 21, 2014January 21, 2014This is almost too painfully purposefully ironic. The folks over at the creative agency Flickering Wall take on one of the best scene’s of the 2000’s cult classic ‘American Psycho’ in their ad video for Denham Jeans and ingeniously make business card obsessed yuppies into jean obsessed hipsters. Hit the… Read More