Update to “What Is The #Super8Secret?” Caleb Hamilton, June 5, 2011 Briefly: We gave you a quick report on Thursday about a mysterious new viral site for the upcoming J.J. Abrams sci-fi thriller, Super 8. A couple of developments have been made in the story. First, a date and time have been set for the “Super 8 Secret” to be revealed (via /Film). You’ll want to check out the viral site at Noon PST on Tuesday (6/7). The next development is comes from the site itself. Now when you access the site and wait a few seconds, the question “What Is The #Super8Secret?” fades away and is replaced with a new hashtag: #MINT. We’ll find out what this all means on Tuesday. in the meantime, be sure to check for more updates right here and on our Twitter feed @MovieViral! ARGs & Campaigns Viral Marketing Super 8Super 8 SecretViral marketing
Take an Interactive 360° Tour of “Frankenweenie” Set June 30, 2012June 30, 2012On October 5th, Tim Burton turns his short Frankenweenie into an 3D black-and-white stop motion-animated feature film. Frankenweenie is about a boy who brings his dog back to life, but it has unintentional consequences. Disney has released an interactive video that gives you a 360° tour of the set, where… Read More
12 Days of Viral – DAY SIX December 18, 2009December 17, 2009On the sixth day of viral, my movie gave to me….. Password protection. This, by far, may be one of the most exciting parts of a viral. Once you see that screen where you have to enter a password, people go nuts trying everything from 1234 to the zip code… Read More
2012: San Francisco Drop Results (Update: Code Broken!) October 21, 2009October 22, 2009Update: The code for the message has been decoded! Thanks to Rowan for the effort, it was apparently very difficult. Take a look: Re: Project Naaczaal Status Briefing, October 20 We have encountered some significant challenges regarding site location, and we are bringing our allies to table to negotiate on… Read More