“The Greatest Town in America” is Getting A Book Caleb Hamilton, June 20, 2011 The popular NBC comedy Parks and Recreation is set in the fictional town of Pawnee, Indiana, which, according to it’s Welcome sign, is “First in Friendship, Fourth in Obesity.” You can find out more fun facts about Pawnee in a new book “written” by Pawnee’s Department of Parks and Recreation Deputy Director, Leslie Knope (played by Emmy Award Nominee Amy Poehler). NBCUniversal Consumer Products and Hyperion Books are teaming up in this venture to publish Pawnee: The Greatest Town in America. The book will actually be written by “Parks and Rec” staff writers and will be from the perspective of Leslie Knope. The 240-page book hits shelves on October 4th, 2011 and will include illustrations, photographs and other characters’ commentaries. Each chapter will explore a different part of Pawnee’s fictional history as well as expand on events that occured in the series including:…the time the whole town was on fire, its long list of ridiculous town slogans, and the ongoing raccoon infestation.“The ever-expanding town of Pawnee has become its own character in our show, and we’re thrilled that we got to accelerate that expansion in one giant, goofy 240-page comedy book,” said Mike Schur, co-creator and executive producer of the series. “It’s a complete portrait of Everytown, USA, which every reader — whether a fan of the show or a newbie — can enjoy.”Parks and Recreation returns to NBC for its fourth season this fall, Thursdays at 8:30 PM EST!Source: Deadline Viral Marketing BookHyperion BooksNBCNBCUniversalParks and Recreation
“The Hunger Games” Viral Unveils The Capitol Seal and District Registration August 31, 2011September 3, 2011The Hunger Games fans have been eagerly waiting to see what the distorted image would reveal and after two days of tweeting signals, the Capitol website has been updated to reveal the Capitol seal. But there is much more when you click on the seal. So hit the jump to… Read More
Super 8 Viral: New Chat Log Found On STIES October 25, 2010Two weeks ago, a chat icon appeared on the STIES desktop toolbar, and last week, we learned that Josh and the mystery man were planning to talk. Now we know (thanks to Super 8 News) that the two have had a chat, so what was said and what did we… Read More
2012: Washington DC Drop Location Results in Access to the ARC Website and Other Updates October 15, 2009October 15, 2009Another day, another drop location for the 2012 viral campaign, only this time, we actually got something out of it other than just pointless schematics (see the new ones on the forum). The last location gave us a password, and this time we got a username. We speculated the login… Read More