Dead Drop Activity Confirmed For Mission Icefly Dan Koelsch, June 28, 2011June 28, 2011 Yesterday we figured out that the Mission Icefly website was revealing cities throughout the United States. Now the letters are fully visible and instructions have been added to the bottom of the website, confirming our suspicions that a dead drop activity similar to the Flynn Lives campaign was imminent. Read the instructions after the break.ATTENTION TEST SUBJECTS: Starting at 00:00:00:00:000 we will need one volunteer in each of the listed locations to follow a signal.Details: • Bring a mobile phone with you (standard text messaging rates apply) • You will need to use your online user name from TestSubjectsNeeded.com during the mission (register here in advanced) • Only one package available per location (first come, first served)Read more about the Mission Icefly/Test Subjects Needed viral campaign here. The countdown ends Thursday afternoon, so be ready to play if you’re near one of the locations. Unfiction is trying to organize the effort, so check out the forum. ARGs & Campaigns Viral Marketing Dead DropMission IceflyTest Subjects Needed
2012: Washington DC Drop Location Results in Access to the ARC Website and Other Updates October 15, 2009October 15, 2009Another day, another drop location for the 2012 viral campaign, only this time, we actually got something out of it other than just pointless schematics (see the new ones on the forum). The last location gave us a password, and this time we got a username. We speculated the login… Read More
HGTV and Disney Create “Electrifying Garden” At Comic-Con July 10, 2012If you’re going to San Diego Comic-Con this week, then you are in a visual treat courtesy of Disney and HGTV. The two have teamed up to transform the Hilton San Diego Gaslamp Quarter lawn into an “Electrifying Garden” inspired by Disney’s Frankenweenie. We will include this and the film’s… Read More
25 New Images From “X-Men: Days Of Future Past” Viral Site April 12, 2014We recently posted a viral video promoting X-Men Days Of Future Past, which focused on the 25 moments in history changed by humans and mutants from 1968 – 2018. From moments like the Kennedy Assassination, and the Chernobyl diaster, to the Mad Cow Disease Breakout in 1996 and Guantanamo Bay,… Read More
None of the cities are anywhere near me (Toronto, Canada. Bluh.) but I guess that’s good for once, since, due to the mail strike, I didn’t get my package yet! ;_; WHYYY