Dead Drop Activity Confirmed For Mission Icefly Dan Koelsch, June 28, 2011June 28, 2011 Yesterday we figured out that the Mission Icefly website was revealing cities throughout the United States. Now the letters are fully visible and instructions have been added to the bottom of the website, confirming our suspicions that a dead drop activity similar to the Flynn Lives campaign was imminent. Read the instructions after the break.ATTENTION TEST SUBJECTS: Starting at 00:00:00:00:000 we will need one volunteer in each of the listed locations to follow a signal.Details: • Bring a mobile phone with you (standard text messaging rates apply) • You will need to use your online user name from TestSubjectsNeeded.com during the mission (register here in advanced) • Only one package available per location (first come, first served)Read more about the Mission Icefly/Test Subjects Needed viral campaign here. The countdown ends Thursday afternoon, so be ready to play if you’re near one of the locations. Unfiction is trying to organize the effort, so check out the forum. ARGs & Campaigns Viral Marketing Dead DropMission IceflyTest Subjects Needed
Exclusive: “Find Me Event” Starts to Unveil the Grand Design October 12, 2011October 18, 2011You guys remember the article we did on Find Me Event, right? It’s the alternate reality game where the viewer helps free a prisoner from the clutches of the evil Architect. Well, the day of reveal is almost upon us and we’re now starting to put the pieces of the… Read More
Try to ‘Take and Escape’ With Takers Online Game June 29, 2010June 29, 2010Sony Pictures has been really trying to create a strong online presence with their upcoming bank robbery film Takers. We’ve already seen a Facebook app for the action crime ensemble piece, and now we have an actual game. Get the details below. Read More
“Apollo 18″ Gets Teaser Poster and Possible Viral Video November 24, 2010October 18, 2011Did you know that there was secret mission to the moon that happened after Apollo 17? Well, that’s the premise of producer Timur Bekmambetov’s Apollo 18, which speculates that the reason it was secret is because we found (presumably violent) aliens. Yesterday brought us not only the first official teaser… Read More
None of the cities are anywhere near me (Toronto, Canada. Bluh.) but I guess that’s good for once, since, due to the mail strike, I didn’t get my package yet! ;_; WHYYY