Dead Drop Activity Confirmed For Mission Icefly Dan Koelsch, June 28, 2011June 28, 2011 Yesterday we figured out that the Mission Icefly website was revealing cities throughout the United States. Now the letters are fully visible and instructions have been added to the bottom of the website, confirming our suspicions that a dead drop activity similar to the Flynn Lives campaign was imminent. Read the instructions after the break.ATTENTION TEST SUBJECTS: Starting at 00:00:00:00:000 we will need one volunteer in each of the listed locations to follow a signal.Details: • Bring a mobile phone with you (standard text messaging rates apply) • You will need to use your online user name from TestSubjectsNeeded.com during the mission (register here in advanced) • Only one package available per location (first come, first served)Read more about the Mission Icefly/Test Subjects Needed viral campaign here. The countdown ends Thursday afternoon, so be ready to play if you’re near one of the locations. Unfiction is trying to organize the effort, so check out the forum. ARGs & Campaigns Viral Marketing Dead DropMission IceflyTest Subjects Needed
Play “Suits” Online Game For a Chance to Win $50,000 June 23, 2012June 23, 2012Briefly: USA Network’s legal dramedy Suits recently started its second season. To promote the occasion, the show has teamed up with Lexus to bring you Suits Recruits, an online game where you navigate an interoffice social network in order to get a job at Pearson Hardman legal firm and help… Read More
“Apollo 18” T-Minus Checklist Revealed January 28, 2011On the 25th anniversary of the Challenger accident, we get the latest document image from the Apollo 18 viral campaign. the file is called “sa514”, and it is a T-Minus Checklist for a launch involving the Saturn V rocket SA-514, which according to real history, was the first of two… Read More
Enter Our NBC Summer Olympics Contest! July 9, 2012July 13, 2012NBC is once again hosting the Olympic Games, this time the London 2012 Summer Olympics, which begin on July 27th, with trials airing now. You can watch video, including live footage, and get up to speed on your nation’s team at NBCOlympics.com. Click through to find out how you can… Read More
None of the cities are anywhere near me (Toronto, Canada. Bluh.) but I guess that’s good for once, since, due to the mail strike, I didn’t get my package yet! ;_; WHYYY