“Covert Affairs” Tweetcast Puts Twitter Users To the Test Nick Butler, June 29, 2011 USA Network is letting Twitter users engage and follow a “Tweetcast” for the television series Covert Affairs. Players can view photos, documents, and videos uncovered by CIA operatives working a mission in Budapest. The show’s character Auggie Andersen acts as a middle man between the players and the operatives in in Budapest. Though most of it is observing the story as it develops, there are some interactive elements to it as well. More after the break. The Tweetcast started June 1st and will run until July 12th, setting the stage for that weeks episode of Covert Affairs. Luckily, USA Network has set up a website where you can catch up by watching mission recaps. Just go here to learn more about the campaign and to start playing.Covert Affairs airs on USA Network Thursday nights at 9PM Est.[Source: ARGN] ARGs & Campaigns Viral Marketing Covert AffairsTweetcastUSA Network
LOST Video Round-Up: Fan-Made and Official February 9, 2010February 9, 2010Everyone by now already knows I’m a huge fan of ABC’s LOST and all of the awesome fan-created content that we’ve gotten over the years. I’m also a fan of the Keyboard Cat, a silly YouTube video turned internet meme and later an internet phenomenon. It’s addition to any video… Read More
Paramount and Qualcomm Announce “Star Trek Into Darkness” Super Bowl App January 8, 2013January 8, 2013The Super Bowl is right around the corner and the major studios are gearing up to present glimpses at some of their upcoming films. On Monday, Paramount Pictures and Qualcomm Labs, Inc. announced a new mobile application that will be used during the big game to unlock exclusive content from… Read More
Flurry of Marketing Ahead of “Snow White and the Huntsman” Home Release September 3, 2012September 3, 2012Universal’s Snow White and the Huntsman comes out on DVD and Blu-ray on September 11th, and there are a plethora of promotions leading up to the release. Check out the press release after the break for details. Read More