Be Part Of the Long Khan! Caleb Hamilton, July 5, 2011July 6, 2011 Premium movie channel EPIX is counting down to its 48-hour marathon dedicated to Captain Kirk himself, William Shatner. Shatner-Palooza kicks off July 21th with the premiere of Shatner’s documentary, The Captains, in which he interviews every actor to portray a starship or space station captain in a Star Trek series or movie. As part of the countdown, EPIX is letting fans take part in what they hope will be the longest Khan yell ever! Details after the jump!You should remember the classic scene from Star Trek II: The Wrath of Khan, when Khan (a genetically engineered superhuman that Captain Kirk exiled to Ceti Alpha IV) traps Kirk, several members of his crew and some scientists beneath the surface of the planet Regula I. Kirk becomes enraged and the following takes place:Now you have the chance to take part in that iconic scene by uploading a video of yourself yelling “Khaaaann!” to the EPIX “Long Khan” website! Once you’re done, you will receive a link to your video. Be sure to share it with your friends to get them involved! The more you share, the longer the final video will be!The Long Khan will launch in 5 days, so be sure to get your video in soon! And don’t forget, Shatner-Palooza, a 48-hour marathon of all things William Shatner, begins July 21st! Social Networks Viral Marketing Viral Videos EpixLong KhanStar TrekWilliam Shatner
Exclusive Interview: “They’re Here” Revealed (Audio) October 12, 2010October 15, 2010Now that the viral campaign for They’re Here has wrapped up, and the big secret is out of the bag, you may still have some questions. Hopefully we can help you answer them with an exclusive interview with one of the men behind the campaign. OneKind Movement Builder Martin Keane… Read More
Oreo Brand Goes Global With Its Marketing For The New “Transformers” Film May 15, 2014The well-known cookie brand Oreo has done some movie tie-ins in the past, but nothing like this. For the first time ever, it’s inked a global movie marketing deal with Paramount Pictures to help promote their upcoming film, Transformers: Age of Extinction. After the break, find out some of the… Read More
Billboard for “The Dark Knight Rises” Will Blow You Away June 23, 2012You might not think of billboards as being an innovative piece of marketing, but when it’s done right, it demands attention. Case in point, a billboard in Hollywood for The Dark Knight Rises that utilizes all three dimensions. Check out an image, courtesy of /Film, after the jump. Read More