Early Signs Of Viral At 2011 Comic-Con Scott Caldwell, July 20, 2011April 25, 2013 With Comic-Con 2011, literally, just underway, and it’s only preview night, signs of viral marketing are already rearing their pretty heads. With the likes of viral past, including The Dark Knight, Tron Legacy, and District 9, we can now welcome the films of Elysium, and a possible start of The Amazing Spider-Man to the mix. As we’ve mentioned, we already know that The Avengers will be here, but take a look at what has already made it’s presence. Today is the official start of Comic-Con, and with no delay, comes viral marketing at its best, and to the masses. Since it’s still fairly fresh, this will be brief, but please, stay tuned, because you know this stuff will be coming at us fast.First off being the quickest to start, is the return to viral marketing for the highly anticipated follow up film from Neill Blomkamp, who we all know made an amazing intro with his feature film District 9. He now is back to work with the star of that film, Sharlto Copley, as well as Matt Damon and Jodie Foster, and while much is still unknown of the film, the recruitment video offered up on the site is a glimpse into what we just may see when the film comes out……….in 2013. Thanks to ComingSoon for the update (and the photo).ArmadyneThe second piece, while it may lead to nothing, comes from our pals at FusedFilm. Kevin has sent a tweet with his new badge from a company called Oscorp, which many of you know is the company that is run by Norman Osborn, who’s alter ego goes by the name of Green Goblin. Of course you know where he belongs.You know there will be more, so stay tuned! ARGs & Campaigns Comic-Con Conventions Events News Viral Marketing Viral News Comic-ConElysiumGreen GoblinNeill BlomKampSharlto CopleySpider-ManSpiderman
Tron Legacy Trailer to Premiere Online Next Week March 5, 2010March 5, 2010In what’s becoming our daily Tron Legacy update, MTV has confirmed that the much anticipated first trailer (not including test footage from last year) to the film will be debuting online next week. Many thought it would be this week, thanks in part to four images from the trailer being… Read More
Contests Which Smurf Do You Want On “America’s Got Talent”? Vote and Enter For A Chance To Win Great Prizes! July 21, 2011Over the past few weeks, fans of the Smurfs have been working to get their favorite characters on the popular NBC talent show America’s Got Talent. Well, now you can help too! After the jump, vote for which Smurf you’re looking forward to seeing on America’s Got Talent the most… Read More
The Soapbox: Why Can’t Sony Do Anything Right? June 17, 2009January 16, 2010Sony, what is it with you and shoddy viral campaigns? You let a viral sit for half a year, send me free shit that I don’t want, made National Treasure for old people (Angles & Demons), and worst of all, you keep letting Roland Emmirich make movies. Seriously Sony, why… Read More