The “Inside Experience” Now Has Two Episodes Dan Koelsch, July 28, 2011August 3, 2011 Earlier this month, we told you about The Inside Experience, dubbed the “First Interactive Social Horror Film Experience”. On Monday the adventure began, and now we have two episodes in the series. Check them out after the break. The story centers around the kidnapping of Christina Perasso (played by Emmy Rossum). She is stuck all by herself with little contact with her captor, and the only resource she has is a Toshiba laptop that has limited internet connection. Christina updates her Facebook page with pictures and status updates, as well as using the webcam to create videos that she posts on YouTube. You can follow along on Facebook and help Christina out by commenting on her page and answering her questions. Her page is connected to other character pages as well, so depending on how much you want to participate, you’ll want to follow all of them. You can also follow the experience by checking out Inside’s official website, YouTube page, and Facebook page. It may take a while to catch up, but from what I’ve seen, it’s worth it. Your participation can show up in the episodes, as seen in the two ones released so far. Watch those episodes below. ARGs & Campaigns Social Networks Viral Marketing Viral Videos Inside
25 Historic Moments Changed By Mutants From “X-Men: Days Of Future Past” April 11, 2014It’s still too early to tell if X-Men: Days Of Future Past going to actually be good, but the marketing for this movie is starting to really heat up. We’ve seen some interesting ads with Quicksilver and Mystique, but no real viral activity until now. Playing off the X-Men: First… Read More
Fan-made District 9 Sites September 13, 2009April 20, 2010UPDATE: Fookinprawns.net is now live! Just like I thought, it has a soundboard of Wikus and our favorite lines from the film (including alien speech). The site even has T-Shirts to buy, so check it out! What is the ultimate type of viral marketing? Getting fans to do the advertising… Read More
Real Steel: The Underworld Hacks WRB Website, Shows Us Awesome Robot Street Fights September 9, 2011September 9, 2011Earlier this week, Disney sent out press kits for their upcoming robot boxing movie Real Steel, starring Hugh Jackman. These press kits had a note in them from a group called The Underworld, which turns out to be part of the viral campaign the film has been running. As the… Read More