The “Inside Experience” Now Has Two Episodes Dan Koelsch, July 28, 2011August 3, 2011 Earlier this month, we told you about The Inside Experience, dubbed the “First Interactive Social Horror Film Experience”. On Monday the adventure began, and now we have two episodes in the series. Check them out after the break. The story centers around the kidnapping of Christina Perasso (played by Emmy Rossum). She is stuck all by herself with little contact with her captor, and the only resource she has is a Toshiba laptop that has limited internet connection. Christina updates her Facebook page with pictures and status updates, as well as using the webcam to create videos that she posts on YouTube. You can follow along on Facebook and help Christina out by commenting on her page and answering her questions. Her page is connected to other character pages as well, so depending on how much you want to participate, you’ll want to follow all of them. You can also follow the experience by checking out Inside’s official website, YouTube page, and Facebook page. It may take a while to catch up, but from what I’ve seen, it’s worth it. Your participation can show up in the episodes, as seen in the two ones released so far. Watch those episodes below. ARGs & Campaigns Social Networks Viral Marketing Viral Videos Inside
Write A Campaign Song for Zach Galifianakis! July 27, 2012Warner Bros.’ The Campaign stars Will Ferrell and Zach Galifianakis as rivals in an election for a seat in Congress to represent their small district in North Carolina. You have a chance to get in on the fun by submitting a campaign song for Marty Huggins (Galifianakis). Get the details… Read More
What To Expect From Digital Marketing In 2010 December 31, 2009December 31, 2009With everyone seemingly focused on reliving 2009 and reminiscing over the first decade of the 21st Century, it’s refreshing to see some intriguing speculation about the year ahead. Advertising Age has posted a two part discussion about the anticipated digital marketing trends in 2010. I recommend checking out parts one and… Read More
“Silent House” Website Leads to Viral Website February 23, 2012Open Road Films’ Silent House, opening on March 9th, is a real time horror film starring Elizabeth Olsen, who gets trapped inside a lakehouse retreat. Earlier this week, the film’s Twitter account tweeted out a link to creepy website that secretly led to a new website. Get the details after… Read More