“The Inside Experience” Has Unsatisfying End…Or Does It? Dan Koelsch, August 5, 2011August 5, 2011 The eighth and final episode of The Inside Experience was released yesterday and showed Christina getting saved, but we got no answers as to why she was kidnapped or who her captor was (which angered many ARG players). However, this may not really be the end, as the captor’s last video implies. See for yourself after the break. People who went to the train station actually saw the detective featured in this episode standing at what we know to be the crime scene entrance. As the creepy video from the captor suggests, there is more to this story, and the website and DJ Caruso have given August 14th as the day the entire film will be released. Considering this is on a Sunday, I imagine it will be released on the official website.Inside, presented by Toshiba and Intel, is directed by DJ Caruso and stars Emmy Rossum as Christina Perasso, who has been kidnapped and only has a Toshiba laptop to connect to the outside world. Through social media, you follow her plight against her unknown keeper and help her survive, discover the truth, and eventually escape. If you want to play along, here are the basic links you’ll need:The Inside Experience: Website, Facebook, Twitter, YouTube Christina: Facebook, Twitter, YouTube ARGs & Campaigns Social Networks Viral Marketing InsideViral video
First Augmented Reality Processor To Be Used In Mobile Phones February 22, 2013February 22, 2013We naturally tend to focus on the creative aspects of viral marketing and augmented reality campaigns, but every once in a while we hear of technological advancements that hold the potential to dramatically change the size and shape of viral and ARG campaigns going forward. Augmented reality software developer Metaio… Read More
Social Media Monthly: September 2013 September 1, 2013Every month, we list the various social media accounts (specifically Facebook, Twitter, YouTube, and a bit of Tumblr for now) for all the major theatrical releases each month. We hope that this allows you to follow your favorite films more easily, as well as give you a guide as to… Read More
“Apollo 18″ Viral: New Classified Document Breaks Down Missions January 2, 2011January 4, 2011When we last left off on the viral for Dimension Films’ Apollo 18, the Cosmonauts page of the film’s official website had a single image of classified (and heavily redacted) document. Now we have a new document on the site that you can see after the break. Read More