“The Inside Experience” Adds Interrogation Videos Dan Koelsch, August 16, 2011 It’s been almost two weeks since Christina Perasso was found, but the investigation continues. The Inside Experience is an interactive social media film about the kidnapping of Christina (played by Emmy Rossum). She was found at Union Station in Los Angeles, and apparently if you were one of the fans who went yourself to find her, you might be part of the story. According to the Inside Experience Facebook page, those who went to Union Station found federal agents, who then interrogated them to see what they knew and how.Many fans, followers, and friends showed up to LA’s Union Station on Thursday August 4 in hopes of finding Christina Perasso. Instead, they found her ballerina box and a group of Federal Agents who led them to a makeshift interrogation room where they were questioned about the case.The page has two videos so far, and as expected, the acting is pretty bad since they are just regular people. While we have seen eight episodes that spanned the entire kidnapping, a feature-length film was supposed to be released on Monday as well, and it would incorporate the interactive features of the ARG to tell the story. However, the date has been pushed back because of the overwhelming fan participation.A lot of you have been asking about the release of the complete film so here is an official update: This effort was originally slated for an August 14th release date but due to the overwhelming amount of participation it is taking just a tad longer to make our way through all of it. We apologize in advance for the delay, but please continue following The Inside Experience on Facebook and Twitter for more information on the final release date of the complete film.Inside, presented by Toshiba and Intel, is directed by DJ Caruso and stars Emmy Rossum as Christina Perasso, who has been kidnapped and only has a Toshiba laptop to connect to the outside world. Through social media, you follow her plight against her unknown keeper and help her survive, discover the truth, and eventually escape. If you want to play along, here are the basic links you’ll need:The Inside Experience: Website, Facebook, Twitter, YouTube Christina: Facebook, Twitter, YouTube ARGs & Campaigns Social Networks Viral Marketing Viral Videos FacebookInside
Discovery Networks Explains Chaplin’s Time Traveler Video November 5, 2010Last week we brought you the story of the “Charlie Chaplin Time Traveler“. Footage from 1928 showed a woman who was holding something up to her ear, and filmmaker George Clarke layed out his case for why he thinks she’s a time traveler with a cell phone. Discovery Networks decided… Read More
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More
“Hunger Games” Viral: Get Your District’s ID Card March 24, 2012March 24, 2012The Hunger Games have finally started, but the viral is still going strong! Last month it was announced that all citizens of Panem are required to carry physical DIPs (District Identification Pass). Lionsgate and CafePress partnered to offer Hunger Games fans their own DIPs when they register with The Capitol…. Read More