“The Inside Experience” Adds Interrogation Videos Dan Koelsch, August 16, 2011 It’s been almost two weeks since Christina Perasso was found, but the investigation continues. The Inside Experience is an interactive social media film about the kidnapping of Christina (played by Emmy Rossum). She was found at Union Station in Los Angeles, and apparently if you were one of the fans who went yourself to find her, you might be part of the story. According to the Inside Experience Facebook page, those who went to Union Station found federal agents, who then interrogated them to see what they knew and how.Many fans, followers, and friends showed up to LA’s Union Station on Thursday August 4 in hopes of finding Christina Perasso. Instead, they found her ballerina box and a group of Federal Agents who led them to a makeshift interrogation room where they were questioned about the case.The page has two videos so far, and as expected, the acting is pretty bad since they are just regular people. While we have seen eight episodes that spanned the entire kidnapping, a feature-length film was supposed to be released on Monday as well, and it would incorporate the interactive features of the ARG to tell the story. However, the date has been pushed back because of the overwhelming fan participation.A lot of you have been asking about the release of the complete film so here is an official update: This effort was originally slated for an August 14th release date but due to the overwhelming amount of participation it is taking just a tad longer to make our way through all of it. We apologize in advance for the delay, but please continue following The Inside Experience on Facebook and Twitter for more information on the final release date of the complete film.Inside, presented by Toshiba and Intel, is directed by DJ Caruso and stars Emmy Rossum as Christina Perasso, who has been kidnapped and only has a Toshiba laptop to connect to the outside world. Through social media, you follow her plight against her unknown keeper and help her survive, discover the truth, and eventually escape. If you want to play along, here are the basic links you’ll need:The Inside Experience: Website, Facebook, Twitter, YouTube Christina: Facebook, Twitter, YouTube ARGs & Campaigns Social Networks Viral Marketing Viral Videos FacebookInside
Social Networks Twitter Announces 10 Most Tweeted Films of 2010 December 14, 2010December 14, 2010While I find that end of the year top ten lists can get monotonous after a while, I’m always intrigued by analytical lists, which are backed by numbers, not opinion. Quenching my analytical thirst, Twitter has compiled their most popular trending topics into categorized top ten lists, including one for… Read More
NBC’s ‘The Event’ Adds Character Twitters and New Viral Website September 20, 2010September 26, 2010The Event premieres tonight on NBC, and if the mystery grabs you, there are some crafty online options for you to peel away the secrecy. First of all, many of the big characters have their own Twitter accounts. Also, a blog has been created for someone who is seeking the… Read More
5 SHELLS: Viral with Benefits May 27, 2010May 27, 2010One thing you have heard us talk about, over and over again, is word of mouth viral. You have the kinds of The Boondock Saints where the fan reigns supreme, and you have kinds like Paranormal Activity where you just HAVE to know what the hell is going on. Now,… Read More