Apollo 18: Internal NASA Memos Hint at Problems On Lunar Surface Dan Koelsch, August 29, 2011 Dimension Films’ Apollo 18 is a found footage sci-fi thriller about a secret mission to the moon back in December of 1974 that went horribly wrong. For the viral campaign, the film’s official website has a subpage that updates periodically with several documents from before, after, and during the mission. The latest documents are internal memos at NASA that show how they knew something was up. Check out the documents below (unlocked with password “surveillance”). The first, titled “disrupt”, talks about a strange disruption to the lunar module. The second document explains how several cameras in the module went out, yet troubleshooting has not been able to fix them. These obviously hint that something is on the lunar surface causing these problems. You can follow all our coverage at our Apollo 18 Hub. The film opens in theaters this Friday! ARGs & Campaigns Viral Marketing Apollo 18
Real Steel: WRB Trading Cards Given at E3 That Reveal New Viral Website June 16, 2011August 1, 2011While we don’t cover the E3 Expo, the Comic-Con of video gaming, sometimes things pop up that pertain to our world of movie viral marketing. Such is the case with Dreamwork’s Real Steel, which shouldn’t be a surprise since earlier this year the film made an appearance at another gaming… Read More
ARGs & Campaigns “The Fault In Our Stars” Fanatics Can Be In A Music Video Or Become Fan Ambassador April 10, 2014Can we finally make “French the Llama!” happen? Because Nerdfighters, we have so much cause to celebrate! You’ve undoubtedly been following in anticipation all the news leading up to The Fault in Our Stars hitting theaters over on the Vlogbrothers channel–and hopefully our site too . You’ve demanded your stars… Read More
Zombify Yourself! September 10, 2009April 30, 2010How did we miss this? We’ve mentioned before the viral happenings surrounding the upcoming horror comedy Zombieland, most notably the clips of Jesse Eisenberg and Woody Harrelson explaining the 47 rules of Zombieland. Well, the folks behind the October film have also introduced a viral site that allows you to actually zombify… Read More