Ghostbusters re-release announced through Facebook Zach Oldenburg, September 14, 2011September 14, 2011 After laying dormant for four months, the official Ghostbusters Facebook page finally beat it’s marshmallow heart and released a new update:But what does it all mean? Find out after the jump. Well, 20 hours and four updates later we were graced with this trailer announcing that the 1984 classic is being re-released for the first time in 25 years on Halloween. Information is scarce, but constant status updates are telling us that we’re not far from being completely in the loop:I must say though, whoever is running that Facebook page is a really cool guy or gal, because this is the most interesting and geek boy way I’ve heard of a re-release. I’m totally in, so let’s hope they come to Chicago. News Social Networks Viral Marketing Viral News GhostbustersHalloweenre-release
They’re Here: NASA Knows Something September 29, 2010The official They’re Here Twitter points to a YouTube video of someone typing “YOUARENOTALONE@NASA.GOV” into the They’re Here website. The tags for the video include “ufo”, “sci fi movie”, “aliens”, and “flying saucer”. What does NASA know? Maybe we’ll find out on 10/10/10 or sooner. Until then, watch the video… Read More
We Are ODST – New Halo Game Viral September 8, 2009September 8, 2009Do you love bees? This is the question Bungie wanted to know the answer too when they kicked off their viral campaign for Halo 3. Headed by one of our favourite advertising groups, 42 entertainment, the Halo 3 campaign was one of the most successful game virals ever. Well, It… Read More
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More