Twitter Powers Flight for “Pan Am” Kris, September 23, 2011 Twitter has gone from a simple social network to a power supply for Pan Am flights. Of course this has to do with Pan Am, the new show premiering this Sunday on ABC. Find out how you can win a retro Pan Am bag and unlock exclusive clips of the show after the jump. A sweepstakes for Pan Am is using Twitter to “power” a flight around the world. Every tweet flies over a thousand feet. You can get exclusive badges and other Pan Am content by logging into your Twitter account and tweeting the hashtag #PANAM. When you login through Panamtweetflight.com, and you undoubtedly enjoy the catchy music, follow the directions to submit one of your tweets. It’s a random drawing and you have to be following @PanAmABC when they start giving merchandise away. Every “departure” that is “now boarding” is really just the days you get to win certain prizes or unlock new clips about the show, so you can plot ahead if you really want some cool swag.Gotta love the 60’s. The show stars the lovely Christina Ricci, Margot Robbie, Karine Vanasse, Mike Vogel, Michael Mosley, and Kelli Garner. Visit their home page for trailers, clips, and the usual official teases. Contests Social Networks Viral Marketing ABCPan AmTwitter
Follow “New Girl” Jess On Twitter September 27, 2011Briefly: FOX’s new comedy New Girl starring Zooey Deschanel has become a hit, and its second episode is tonight at 9pm if you are looking to catch up. To help promote the show, FOX has created a Twitter account for Deschanel’s character Jess. You can follow her adorable tweets at… Read More
Super 8 Viral Updates: Minker’s Blog Hacked, New Chat, And Map Of The Little A’Le’Inn March 27, 2011March 27, 2011So far we’ve seen the viral campaign for Super 8 split into two narratives. There’s the Rocket Poppeteers storyline and then there’s the tale of Josh Minker and a mystery man (dubbed Mysterio by ARGers) who have to work together to figure out the secrets of Minker’s father. We got… Read More
Cars Gone Viral February 13, 2010February 13, 2010What happens when you can’t show something in a commercial, even though you know your customers do exactly this, because it’s illegal? Don’t make a commercial…..make a film! That’s exactly what BMW did with it’s great series of shorts for its line of cars in order to show just how… Read More