Twitter Powers Flight for “Pan Am” Kris, September 23, 2011 Twitter has gone from a simple social network to a power supply for Pan Am flights. Of course this has to do with Pan Am, the new show premiering this Sunday on ABC. Find out how you can win a retro Pan Am bag and unlock exclusive clips of the show after the jump. A sweepstakes for Pan Am is using Twitter to “power” a flight around the world. Every tweet flies over a thousand feet. You can get exclusive badges and other Pan Am content by logging into your Twitter account and tweeting the hashtag #PANAM. When you login through Panamtweetflight.com, and you undoubtedly enjoy the catchy music, follow the directions to submit one of your tweets. It’s a random drawing and you have to be following @PanAmABC when they start giving merchandise away. Every “departure” that is “now boarding” is really just the days you get to win certain prizes or unlock new clips about the show, so you can plot ahead if you really want some cool swag.Gotta love the 60’s. The show stars the lovely Christina Ricci, Margot Robbie, Karine Vanasse, Mike Vogel, Michael Mosley, and Kelli Garner. Visit their home page for trailers, clips, and the usual official teases. Contests Social Networks Viral Marketing ABCPan AmTwitter
Japanese Ads for “The Cabin in the Woods” Deemed Too Scary March 9, 2013Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump… Read More
Trailers Weekly: ‘Fifty Shades Of Grey,’ ‘The Cobbler,’ ‘Hungry Hearts,’ And More November 15, 2014November 15, 2014Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from One Song, 50 Shades Of… Read More
Viral Marketing “Despicable Me” Mini-Movies Hit The Web December 17, 2010Universal Pictures’ Despicable Me had its home release on Blu-ray and DVD this week, and included were three mini-movies featuring the cute minions and the orphan kids. All three are now online (though at least the “Banana” looks to be an edited version), so you can watch them for yourself… Read More