Twitter Powers Flight for “Pan Am” Kris, September 23, 2011 Twitter has gone from a simple social network to a power supply for Pan Am flights. Of course this has to do with Pan Am, the new show premiering this Sunday on ABC. Find out how you can win a retro Pan Am bag and unlock exclusive clips of the show after the jump. A sweepstakes for Pan Am is using Twitter to “power” a flight around the world. Every tweet flies over a thousand feet. You can get exclusive badges and other Pan Am content by logging into your Twitter account and tweeting the hashtag #PANAM. When you login through Panamtweetflight.com, and you undoubtedly enjoy the catchy music, follow the directions to submit one of your tweets. It’s a random drawing and you have to be following @PanAmABC when they start giving merchandise away. Every “departure” that is “now boarding” is really just the days you get to win certain prizes or unlock new clips about the show, so you can plot ahead if you really want some cool swag.Gotta love the 60’s. The show stars the lovely Christina Ricci, Margot Robbie, Karine Vanasse, Mike Vogel, Michael Mosley, and Kelli Garner. Visit their home page for trailers, clips, and the usual official teases. Contests Social Networks Viral Marketing ABCPan AmTwitter
Featured App: Training Grounds from “Contraband” January 15, 2012The new action flick Contraband hijacked the box office this weekend, and if you saw it and wanted to get more into the action, you’re in luck. Universal Pictures created a Facebook App to do just that. More after the jump. Read More
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
Does Comic-Con Actually Hurt Movies? July 31, 2010San Diego Comic-Con 2010 has already came and went. Many movie studios and TV networks brought all their goodies to the event this year in hopes of gaining positive buzz from the most important people to their franchises, the fans themselves. Warner Brothers, Marvel, AMC and many other places all showed footage… Read More