Online Campaign To Get Muppets To Host Oscars Heats Up With Eddie Murphy’s Departure Dan Koelsch, November 9, 2011November 10, 2011 After Brett Ratner stepped down from producing the 2012 Academy Awards yesterday, it seemed like it was only a matter of time before host Eddie Murphy would step down as well, since Ratner had been the one to recruit him in the first place. Today we indeed got the news that Murphy will not host the Oscars, so who should be his replacement? One online campaign is pushing for an unusual choice: The Muppets. The campaign to get the Muppets to host the Oscars actually began in February of this year. The Tumblr website MuppetOscars.com was established on February 28th to be exact, accompanied by a Twitter account and Facebook page. Both of these social networking accounts were pretty dormant until the recent Oscar news, which has bumped up their followers considerably. Now several blogs are starting to join in on the campaign by weighing in on why they think it’s a good idea.It is definitely a reasonable option considering these 84th Academy Awards are airing on ABC. ABC is owned by The Walt Disney Company, which of course owns The Muppets. What better way to promote your own product, especially when the most recent Muppet movie should be hitting DVD and Blu-ray soon after. What do you think? Could ABC pull off a live awards show with The Muppets hosting? Let us know in the comments below.Check out the campaign’s Twitter feed for some of the more interesting blog posts about the topic, including this one that shows how well the Muppets have faired in award shows in the past.UPDATE: Variety’s ShowBlitz gives an update that those that run the Academy Awards know about the online campaign, but aren’t taking it seriously. Sad face. Social Networks Viral News ABCAcademy AwardsOscarsThe Muppets
Infographics: How Videos Go Viral, and How Social Media Users Watch Video January 27, 2011Mashable has found two interesting infographics that deal with viral elements. The first one was made by Brian Sieber using data from The Jun Group, and it focuses on how videos go viral. The second is from Lab42, who did a study on how American social medias watch video, specifically… Read More
Viral Marketing Viral Teaser Arrives Online For Vampire TV Show “The Strain” December 3, 2013December 3, 2013If you were watching The Walking Dead‘s midseason finale, you might have seen what’s actually the start of a viral campaign for the upcoming vampire TV show, The Strain. The new FX show is based on Guillermo del Toro’s The Strain Trilogy books, which he cowrote with Chuck Hogan and later turned… Read More
Viral Marketing Final Parody Trailer for “The Muppets” Takes on “Paranormal Activity” & “Twilight” October 27, 2011October 28, 2011The success of The Muppets marketing campaign is coming to an unfortunate end and after parody trailers for The Green Lantern, The Hangover II, and The Girl with the Dragon Tattoo, this final parody takes all of that and combines it with the box office smash Paranormal Activity 3 and… Read More