Mysterious Hard Copy Report Found on “The Girl with the Dragon Tattoo” Viral Site Michael Lee, December 6, 2011December 6, 2011 If any of you can actually recall what Hard Copy was, then this report is for you. No, the news broadcast that sensationalized and sometimes over-dramatized reports with graphic depictions of death isn’t coming back to report today’s horrific news. Instead Hard Copy has come back for The Girl with the Dragon Tattoo viral. Hit the jump to see the details of the latest viral video for The Girl with the Dragon Tattoo and updates on both mouth-taped-shut and whatishiddeninsnow.The people behind The Girl with the Dragon Tattoo viral has gone all out with this one. Not only did they use the same storytelling in all segments of Hard Copy, the even used the same opening. The video was discovered on the whatishiddeninsnow site (via cinemablend) and focuses on the murder of Harriet Vanger, a vital plot point of the movie. So choosing Hard Copy as the show to report on Vanger’s death was perfect, because none of the characters were born during the time of Vanger’s disappearance. The video is also an excellent way to prepare for the movie if they haven’t already familiarized themselves with the novels or the Swedish movie adaptations.The latest updates to whatishiddeninsnow has revealed even more flowers, plus Lisabeth’s jacket & ID, Lisabeth’s shirt, plus an actual VHS tape of the Hard Copy segment aforementioned. There are still seven more flowers and two slightly larger items up for grabs. This Girl with the Dragon Tattoo directed by David Fincher, is set to be released on December 21, stars Daniel Craig, Rooney Mara, Christopher Plummer, Stellan Skarsgard, Robin Wright and Joely Richardson. ARGs & Campaigns Viral Marketing Viral News Columbia PicturesMouth-Taped-Shut.comSony PicturesThe Girl with the Dragon Tattoowhatishiddeninsnow
Halo Reach Uses New Interface, 4 More Live-Action Commercials To Come August 21, 2010August 22, 2010Bungie is not new viral marketing for the Halo series. Both Halo 3 and ODST had interactive games, but this new viral campaign takes us to a whole new level. Find out how you, your facebook, and a robot arm will make a “Light Sculpture” after the jump. Read More
Christian Bale vs. Mel Gibson Rant Mash-Up Videos Hit The Web July 13, 2010July 13, 2010Unless you’re living under a rock, you’ve at least heard about the leaked tapes that have Mel Gibson ruining his career yet again by opening his mouth (try TMZ, rock people). Of course, it was only a matter of time before we heard remixes and mash-ups. The popular mash-up seems… Read More
Contest: Win an Avengers Sweatshirt and Flash Drive! April 21, 2012April 24, 2012Marvel’s The Avengers opens in US theaters in less than two weeks. To celebrate, we have a contest where you can win a size small zip-up Avengers sweatshirt and a 1GB S.H.I.E.L.D. USB flash drive! Get the details after the break. Read More