Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

There Is Still Hope For A Viral Campaign for “The Dark Knight Rises”

Dan Koelsch, December 7, 2011

When we last talked about the potential for a viral campaign for The Dark Knight Rises in June, things didn’t look too good. 42 Entertainment, the company behind The Dark Knight‘s Why So Serious? campaign, was not on board, and nothing seemed to be imminent. Now it’s December, and we still have not seen any viral marketing for TDKR, and there is still no word of 42E being involved. However, there could be some hope on the horizon. Click the jump to find out more.

The Wrap interviewed Warner Bros. Motion Pictures President Jeff Robinov, and he talked a bit about the film’s marketing plans.

He wouldn’t disclose much more about the studio’s marketing strategy for its key tentpole franchise. But he did say that, like “The Dark Knight,” its successor’s “marketing strategy will definitely evolve,” Robinov said.

The film’s theatrical release is just seven months away, so if Warner Bros. wants to get even close to the scale of their campaign for The Dark Knight, they better get going. What do you think? Will Warner Bros. even try to do a viral campaign, and if they do, can they pull it off without 42 Entertainment? Give us your thoughts in the comments below.

Thanks to Steve Szyndrowski for the heads up.

Viral Marketing The Dark Knight Rises

Post navigation

Previous post
Next post

Related Posts

“Prometheus” Viral Video: Peter Weyland’s TEDTalk from 2023 (Updated)

February 28, 2012December 28, 2012

This week it was revealed that Guy Pearce would be the link to the original Alien films, playing Peter Weyland (of Weyland-Yutani), an entrepreneur who owns The Prometheus. In a video released today by TED, you can see Peter delivering a keynote at TED2023, as envisioned by Ridley Scott. More…

Read More

Viral Video Round Up: Iron Man 3, Cabin In The Woods, Art of the Steadicam, And More!

March 10, 2013

The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.

Read More

This Week In Viral – Nothing Big…Yet

February 22, 2009July 18, 2010

It’s been a relatively quiet week in viral campaigns, with just a few small updates to 2012, Angels & Demons, Terminator, and Watchmen. 2012 – The viral site ThisIsTheEnd.com has yet another Charlie Frost video, this time talking about an underground seed bank. Here’s the video: More viral news after…

Read More

Comments (4)

  1. Alex Billington says:
    December 7, 2011 at 1:02 pm

    Yea right, “evolve”, sure… I think that just means more clues to posters. Let’s see a viral…

    Update: Oh crap, oh wait! That was quick, well timed on your part Movie Viral… Now some sort of TDKR viral is underway, but what the heck is this? Just documents?
    http://www.firstshowing.net/2011/first-tidbits-of-the-dark-knight-rises-viral-found-in-a-cia-bulletin/

  2. Pingback: Has “The Dark Knight Rises” Viral Campaign Begun? | MovieViral
  3. Guest says:
    December 7, 2011 at 3:57 pm

    And just a few minutes later, the viral campaign began. And you were proven wrong. 

  4. Pingback: THE DARK KNIGHT RISES Viral Campaign Begins? | Celebrity Gossip

Comments are closed.

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.