Help Find Elizabeth Burke Through New “White Collar” Social Experience Caleb Hamilton, January 4, 2012January 4, 2012 At the end of the summer finale, the wife of FBI agent Peter Burke, Elizabeth Burke, was kidnapped by criminals searching for Neal Caffrey’s stolen Nazi treasure. USA Network is now giving fans the chance to help find Elizabeth via a new, immersive social experience, leading up to the mid-season premiere on January 17th. More after the break.Now until January 17th, fans can join the search and post where they think Mrs. Suit is being held at WhereIsElizabethBurke.com. Each day, a new clue will be posted, including exclusive video and audio, from the crime scene along with additional evidence. White Collar series creator and executive producer Jeff Eastin will provide feedback and hints during the mid-season premiere. Eastin will also choose a lucky fan to be featured on air.WhereIsElizabethBurke.com is connected to USA Networks’ popular Character Chatter platform which channels a real-time feed of the social buzz around series from all social streams including Facebook, Twitter, Flickr and YouTube.White Collar returns to USA, January 17th at 10 PM/9c! Social Networks Viral Marketing USA NetworkWhereIsElizabethBurke.comWhite Collar
News Tron Tuesday: New Music Video for Daft Punk’s “Derezzed” December 7, 2010December 7, 2010The penultimate Tron Tuesday is upon us and with the release of the Tron: Legacy soundtrack in full swing today Disney has decided that today’s promotion would come in the form of a brand new Daft Punk music video for “Derezzed.” The video is a hybrid of the original Tron… Read More
Effie Awards: HBO and CNN Win Gold, CBS Wins Silver June 10, 2010The Effie Awards, founded in 1968 by the American Marketing Association, recognize the most “effective advertising efforts” in the country. This year’s event was held on Tuesday night, and while most of the categories and winners were regular campaigns, a viral campaign and a few networks got onto the list. Read More
Loud Noises Possible Viral For “Godzilla” or “Cloverfield 2”? January 23, 2012January 27, 2012Sometimes strange videos hit the web and create an uproar. We’ve seen things from UFO’s hovering over football games to a man sawing a parking meter in half. The latest strange video making the rounds compiles footage from around the world in which a loud, mechanical sound is heard. Could… Read More