Honda Releases Extended Version of “Ferris Bueller” Super Bowl Ad Caleb Hamilton, January 30, 2012January 30, 2012 Last week, a very short teaser for a Super Bowl ad featuring Matthew Broderick as Ferris Bueller hit the web. There were many theories surrounding the video’s meaning, but it was soon revealed that it was a teaser for a Honda ad. Today, that commercial is available to see before the big game on Sunday. Watch it after the break.In celebration of the launch of their new 2012 CR-V, Honda put together this homage/sequel to Ferris Bueller’s Day Off. You’ll see a shorter version of this ad on Sunday, but below we have the extended version.http://www.youtube.com/watch?feature=player_embedded&v=VhkDdayA4iADid you catch the over two dozen references to Ferris Bueller’s Day Off in the video? If so, tell us which ones you found in the comments! Viral Marketing Viral Videos Ferris Bueller's Day OffHondaSuper Bowl XLVIYouTube
Sherlock: Modern Day Viral Is Afoot July 31, 2010March 20, 2013One of the things that made me laugh (a lot) were the comments about the viral campaign for Sherlock Holmes, and the fact that the internet did not exist back then, and the fact that they used the internet to promote the viral. We all know that Sherlock Holmes’ was… Read More
A New Hero Is Born. You! February 11, 2010June 6, 2010Check out the trailer below, notice anyone familiar? Pretty cool, huh? This viral campaign was created by the Swedish broadcasting company Radiotjanst to bring peoples attention to broadcast fees and thank them for paying it. It’s a nice touch and one of the most professional viral video’s I have ever… Read More
Lionsgate and Twitter Team Up For Screenings of “Warrior” August 31, 2011August 31, 2011Lionsgate co-COO and Motion Picture Group President Joe Drake announced yesterday a special sneak preview program of their upcoming inspirational sports drama, Warrior, starring Tom Hardy (Inception) and Joel Edgerton (The Thing). And to promote the event, Lionsgate has teamed up with Twitter. Find out more after the jump. Warrior… Read More