Featured App: Smash Yourself On Facebook With NBCs “Smash” App Zach Oldenburg, January 30, 2012January 30, 2012 The new NBC series “Smash” has garnered quite the buzz, earning itself the ‘most exciting new series’ prize by the Critics Choice Television Awards. To keep the promotion train chugging, NBC has released a new Facebook-based app that puts you on the front page of every mans favorite publication: Playbill Magazine! To see what I thought of the app, and to view my own magazine cover, click the jump. To access the app, all you gotta do is head to the Smash Facebook page, and click Smash Yourself on the left side panel. I don’t know about you guys, but I frequently smash myself both on and off Facebook.From there you choose your image and proceed. I chose my most manly photo, seeing as how I’ll be seconds away from gracing the cover of Playbill magazine, which is far from masculine.I was starting to get excited the further I got into the app. I was picturing myself on stage with the actors in a kooky, Face in Hole-type scenario, but, well, what can I say? I was disappointed with the result.It literally just puts a magazine-esque border around your photo. That’s it, that’s all. This could be so much better but it isn’t. It fizzles out soon after you light up.I expected better from you, NBC, but ya let me down. “Smash” premieres February 6th after “The Voice”, but you guys know that, because it’s plastered all over the app. Apps News Social Networks Viral Marketing Viral News FacebookNBCsmashsmash yourself
Fox Horror Launches Tumblr Page November 3, 2013Briefly: To promote their Digital HD and Blu-ray offerings, Fox Horror has created a Tumblr page called “Moments to Die For” at FoxHorror.com. 20th Century Fox has a large catalogue of great horror films, and this Tumblr is a curated destination of Fox and fan-generated content. Take a look for… Read More
12 Days of Viral – DAY ELEVEN December 23, 2009December 22, 2009On the eleventh day of viral, my movie gave to me….. Physical mailings. These are pretty much what can get a viral started. Yes, a website is the known thing that everyone can see and follow, but they usually come from something. Something physical. We’ll list a few items that… Read More
Dan’s High Five: 5 Sequels That Actually Ruin the Original November 8, 2009November 14, 2009I’m declaring this sequel month for the High Five, so every week my list will have something to do with film franchises (or at least attempted franchises). This week we tackle the age-old belief that making a sequel to a great movie will ruin the original film itself. Now, there… Read More