“The Amazing Spider-Man” Theatrical Trailer Leaves A Viral Calling Card Michael Lee, February 7, 2012March 21, 2012 If you stayed up late to watch the new trailer for Marc Webb’s The Amazing Spider-Man, then you saw the webslinger leave his calling card, and not just on the walls, but within the trailer itself. Yes that’s right, if you look hard enough you will find a site that will take you to a new viral site for The Amazing Spider-Man. Hit the jump to see The Mark of the Spider-Man.If you watched the trailer only once, than you might of missed the link, but for those who go through these highly anticipated films frame by frame, then you might have seen the site that will take you to this new site. The phrase “The Mark of the Spider-Man” is hidden within the platinum webbing towards the end of the trailer. The site markofthespider-man.com takes us to a site with six screens filled with static, but it should lead us to something much bigger. Below is the trailer, be sure to watch of for possible clues that could appear in future viral updates.As aforementioned, Spider-Man leaves a spray-painted calling card, which could be a significant piece in the viral puzzle. I could see Sony dropping a lot of calling cards leading up to the day of the release of the movie. So with movieviral staff writers located around the country, you can be sure we will keep our eyes peeled as the viral progresses. ARGs & Campaigns Viral Marketing Marc WebbMark of the Spider-ManSony PicturesThe Amazing Spider-Man
Fused Film News: Last Week in Review August 31, 2009August 31, 2009The Big Stuff A better week in the land of film news and some TV, first off, Fused Film has a new Associate Editor, Will Melton, joins the family (read More on him here). Secondly, sorry this post is a little late from us, it has been a hectic weekend… Read More
“The Hunger Games” Review: A Beautiful, Faithful, And Emotionally Engaging Adaptation March 20, 2012March 20, 2012Adapting a novel that has a huge following can never be easy. Fans will not hesitate to rip the movie apart into tiny little pieces if its not up to or even exceeds their expectations, and for Gary Ross, he was tasked with the directing one a movie with largest… Read More
Create Your Own “Harry Potter Undesirable No. 1” Poster October 24, 2010October 25, 2010With Harry Potter and The Deathly Hallows Part 1 only weeks away, it should come as no surprise that viral marketing for the beloved childern’s book Warner Brothers has added a new feature to their official Harry Potter movie website. You can create your very own “Undesirable No. 1” poster… Read More