Mark of the Spider-Man Viral Continues With Tagging Events Around Country, New York and Phoenix Tonight Anton Volkov, February 17, 2012March 21, 2012 The new The Amazing Spider-Man viral campaign, Mark of the Spider-Man, continued over the course of the past few days; following on from the operative hunts in 6 cities on Tuesday, the 30 selected ‘operatives’ who were successful, have received instructions via phone to meet up in certain places in their specific cities. The meet-ups in Atlanta and Seattle happened on Wednesday night, the Los Angeles and Denver events finished last night, and Phoenix and New York are having theirs tonight. So, what happened at those events? The 10 operatives (each of the 5 successful hunters from Tuesday had to take one friend each) in their cities met up, and along with the Mark of the Spider-Man team, have started putting logo graffiti in locations around their cities to promote the film and the campaign. The Atlanta and Los Angeles events were streamed live courtesy of Twitter users @GuestUser17 (Atlanta) and @BreAnnaWittman (Los Angeles). Video streaming by UstreamIn reward, the operatives each got a pack of QR code cards linking to the Mark of the Spider-Man site, and a logo print signed by Marc Webb himself!Following each event, the Mark of the Spider-Man site was updated with the statics now playing a slideshow of photos from each event.So, what happens next? The New York and Phoenix are going out tagging tonight, but what can we expect after that? A tweet from @BreAnnaWittman, who was one of the L.A. operatives, suggests that we might see more soon:Said there’ll be a bunch more of this stuff happening in the coming months, so don’t fret! You still have a chance! #markofthespidermanMaybe we will see the same process happening in different cities? Maybe the campaign will go international? What do you think will happen next? For updates on this viral, check out the Mark of the Spider-Man Tumblr, as well as Mentorless, who have some fantastic recaps of the events so far. Also be sure to follow the official viral Twitter account @MarkOfSpiderMan. We’ll keep you up to date on any process in the campaign. ARGs & Campaigns Viral Marketing Columbia PicturesDefaultMark of the Spider-ManThe Amazing Spider-Man
Marvel to Launch “Avengers Alliance” Facebook Game January 9, 2012January 9, 2012Today, Marvel Entertainment announced it will be launching a massive, combat role-playing Facebook game featuring many of their most iconic heroes and villains. Marvel: Avengers Alliance follows an original storyline in the Marvel Universe, created specifically for the game. We’ve got more information and some pics of gameplay from the… Read More
Fan-Made War Machine Suit Part 2 March 10, 2010March 10, 2010Back in January, I was on the SuperHeroHype Iron Man 2 boards when a user called “Masterle247” debuted his first attempt at the War Machine suit featured in the upcoming Marvel Studios movie Iron Man 2. This suit grabbed the attention of Iron Man and Iron Man 2 director Jon… Read More
New Super 8 Editing Room Clips Reveal Spacecraft and More On Alien June 1, 2011The Super 8 Editing Room now has a lot more clips thanks in part to the new Development Room. We finally get to see some of the spacecraft the alien came on, as well as a clue as to how those cubes fit into this whole thing. Get all the… Read More
I wish theyd do this stuff in el paso its so cool! the producers always forget us and dont care to include us :/ Itd be so cool!