Mark of the Spider-Man Viral Continues With Tagging Events Around Country, New York and Phoenix Tonight Anton Volkov, February 17, 2012March 21, 2012 The new The Amazing Spider-Man viral campaign, Mark of the Spider-Man, continued over the course of the past few days; following on from the operative hunts in 6 cities on Tuesday, the 30 selected ‘operatives’ who were successful, have received instructions via phone to meet up in certain places in their specific cities. The meet-ups in Atlanta and Seattle happened on Wednesday night, the Los Angeles and Denver events finished last night, and Phoenix and New York are having theirs tonight. So, what happened at those events? The 10 operatives (each of the 5 successful hunters from Tuesday had to take one friend each) in their cities met up, and along with the Mark of the Spider-Man team, have started putting logo graffiti in locations around their cities to promote the film and the campaign. The Atlanta and Los Angeles events were streamed live courtesy of Twitter users @GuestUser17 (Atlanta) and @BreAnnaWittman (Los Angeles). <other/> Video streaming by UstreamIn reward, the operatives each got a pack of QR code cards linking to the Mark of the Spider-Man site, and a logo print signed by Marc Webb himself!Following each event, the Mark of the Spider-Man site was updated with the statics now playing a slideshow of photos from each event.So, what happens next? The New York and Phoenix are going out tagging tonight, but what can we expect after that? A tweet from @BreAnnaWittman, who was one of the L.A. operatives, suggests that we might see more soon:Said there’ll be a bunch more of this stuff happening in the coming months, so don’t fret! You still have a chance! #markofthespidermanMaybe we will see the same process happening in different cities? Maybe the campaign will go international? What do you think will happen next? For updates on this viral, check out the Mark of the Spider-Man Tumblr, as well as Mentorless, who have some fantastic recaps of the events so far. Also be sure to follow the official viral Twitter account @MarkOfSpiderMan. We’ll keep you up to date on any process in the campaign. ARGs & Campaigns Viral Marketing Columbia PicturesDefaultMark of the Spider-ManThe Amazing Spider-Man
“In Time” Twitter Contest: Win Tickets to the World Premiere October 19, 2011October 19, 2011Briefly: Andrew Niccol’s In Time, starring Justin Timberlake and Amanda Seyfried, is a week away from hitting theaters and in anticipation of its release you can win tickets to its premiere in LA tomorrow simply by tweeting. All you have to do is log onto twitter and #intimepremiere to see… Read More
Nickelodeon Finally Realizes That “The 90’s Are All That”! July 25, 2011May 24, 2015Ahh the 90’s, a much simpler time for most of us. The afternoons filled with adventures on the playground, Nintendo Gameboys in hand, most likely loaded with a Pokemon cartridge. Or we’d spend the days indoors watching our favorite shows on the television. Some people grew nostalgic, longing for the… Read More
Inglourious Basterds: Making of Nation’s Pride September 13, 2009September 13, 2009As we reported early last month, Apple has on their site the trailer for Nation’s Pride, the fake film at the center of the Inglourious Basterds’ storyline. Apple released another featurette on Thursday for Quentin Tarantino’s Inglourious Basterds, which opened at the end of August. The featurette, titled “Making of… Read More
I wish theyd do this stuff in el paso its so cool! the producers always forget us and dont care to include us :/ Itd be so cool!