New Film Clip Revealed Through Mark of the Spider-Man Viral Campaign Dan Koelsch, February 18, 2012March 21, 2012 Mark of the Spider-Man, Sony’s viral campaign for The Amazing Spider-Man, has been in full swing this past week by having fans in six locations “tag” walls with Spider-Man graffiti. Now that all locations are finished, what’s next? How about a clip from the film itself? The official MOFSM website was updated yesterday to show that all six cities (Atlanta, Denver, Los Angeles, New York, Phoenix, and Seattle) had completed their tagging assignments. If you click on the Spider-Man symbol below the images and message in red text, a YouTube video pops up that shows a clip from the film. Watch the clip below.The YouTube account is appropriately titled MarkoftheSpiderMan, and I recommend subscribing in case there are more updates or clips provided in the future. We’re still waiting to see what the next step is for the campaign, so stay tuned! ARGs & Campaigns Viral Marketing Mark of the Spider-ManThe Amazing Spider-Man
Ridley Scott Talks About Next Stage of Prometheus Viral Campaign in Empire Magazine March 28, 2012Ridley Scott’s Prometheus is featured prominently in the new issue of Empire Magazine, and Scott talks about the film’s viral campaign for a bit. For us waiting to see what’s next, this should wet your whistle a bit. Read what he had to say after the jump. Read More
ARGs & Campaigns Update On Louisiana Forest Monster: Possibly Viral For “Resistance 3″? December 13, 2010December 13, 2010Yesterday morning we brought you the story of the Louisiana Forest Monster and how one of the theories behind it is that it’s somehow part of the Super 8 viral and is actually the monster from the J.J. Abrams film. I was pretty skeptical about it, and now I have… Read More
Tron Legacy: Viral Site Unlocks More Answers, Questions March 25, 2010December 3, 2010A new viral site for Tron Legacy has been discovered within the ArcadeAid.com website. The site, Cheat Code, allows members to enter the names of Encom employees and get their password and username to login into the Employee Intranate. Once logged in, players can sift through emails sent between various… Read More