New Film Clip Revealed Through Mark of the Spider-Man Viral Campaign Dan Koelsch, February 18, 2012March 21, 2012 Mark of the Spider-Man, Sony’s viral campaign for The Amazing Spider-Man, has been in full swing this past week by having fans in six locations “tag” walls with Spider-Man graffiti. Now that all locations are finished, what’s next? How about a clip from the film itself? The official MOFSM website was updated yesterday to show that all six cities (Atlanta, Denver, Los Angeles, New York, Phoenix, and Seattle) had completed their tagging assignments. If you click on the Spider-Man symbol below the images and message in red text, a YouTube video pops up that shows a clip from the film. Watch the clip below.The YouTube account is appropriately titled MarkoftheSpiderMan, and I recommend subscribing in case there are more updates or clips provided in the future. We’re still waiting to see what the next step is for the campaign, so stay tuned! ARGs & Campaigns Viral Marketing Mark of the Spider-ManThe Amazing Spider-Man
LOST Viral Video Round-Up May 22, 2010May 21, 2010The series finale is tomorrow, and there is a plethora of LOST content on the web. We’ve tried to wrangle up some of the best videos for your viewing pleasure, as well as guide you in the right direction for even more. Check out what we caught after the break. Read More
Could This Weird Video Be Viral for a Band? December 9, 2009March 16, 2010Thanks to the lack of a comprehensive viral campaign the likes of District 9 or 2012, we have a little more time now to find some more obscure viral. Check out the video below, posted on a YouTube account titled “iamamiwhoami“. I have to warn you first that it’s a… Read More
Your Favorite Film Sites Get Targeted as “You’re Next” Continues to Ramp Up The Fun August 15, 2013August 14, 2013The end of Summer movie season is still in full swing with a few select films still left on the docket – one of which being the highly-anticipated horror film, “You’re Next”, directed by Adam Wingard (“V/H/S”, “A Horrible Way To Die”). With it’s impending release, Lionsgate Films has begun… Read More