Disney-Pixar’s “Brave” Will ‘Change Your Fate in Two Days’ Michael Lee, February 21, 2012February 21, 2012 Briefly: One of the central themes of Disney-Pixar’s upcoming Brave is being able to change your destiny. Is Merida going to be a princess with proper etiquette or she is going to follow her calling and be the adventurous warrior like her father? Of course we can’t answer that right now, the movie comes out June 15th, but we might be getting some more clues to the story in just a couple of days. Brave’s official Facebook Fan Page has just posted that its fans can change their fate in two days. Does this mean we will be getting the first clip from the film, a new trailer, a new poster, or the start of a viral campaign? We don’t know, but we will keep our eyes peeled for the big reveal, which happens in two days. Viral Marketing BraveDisneyPixar
ARGs & Campaigns ‘American Hustle’ Vinyl For The Movie Fan Hits Stores On Record Store Day! November 22, 2014November 22, 2014Film enthusiasts rejoice! Studios are listening to your wishes for certain objects in movies. In a campaign that celebrates the tangibility of music in a digital age, the folks over at Sony music have released a limited edition of the American Hustle soundtrack on glorious vinyl. Seems to be a… Read More
Mission Icefly: Traelek Institute Has a Website July 1, 2011The latest development in the Test Subjects Needed ARG has been a new viral website called Survival Code. As we stated earlier today, once you set up your profile on the new site, you get access to 5 pages of a comic book. These pages feature the fictional Traelek Institute,… Read More
“The Signal” Trailer March 19, 2014If you thought you were agitated when the viral campaign for The Signal was launched, you are going to be even more agitated with its trailer. Not in a sense that you won’t see the movie, but the mystery surrounding both the film and viral campaign certainly has its intriguing… Read More