Sony’s “Men in Black III” Viral Lets You Leave Another Message, This Time For Chinese Take-Out Dan Koelsch, March 7, 2012April 1, 2012 If you watched the new Men in Black III trailer that debuted this week, then you might have noticed the name of the Chinese restaurant featured in the beginning. For those that decided to snoop around, a website for Wu’s Diamond Garden Chinese Restaurant was found. Get the details after the break. As you can tell from the trailer, this is no ordinary Chinese restaurant. Take a look at the menu on the website, and you’ll notice that the food looks…exotic to say the least. Mr. Wu himself, played by Keone Young, is featured on the website. You can play a game called Bop-A-Bulba, which has you smacking an alien in the restaurant’s kitchen whenever it pops up. Finally, you might have some fun calling their number (1-877-300-0040) and leaving a message with your order.This is the second component to the “Men in Black Suits Are Real Experience” to include a phone number for you to leave a message. We reported yesterday that viral posters had shown up with a number from BugEyes to leave a voicemail with your sightings of the Men in Black.Click here to follow our complete coverage of the Men in Black III viral campaign. Men in Black III opens in theaters on May 25th in 3D. ARGs & Campaigns Viral Marketing Men in Black 3SonyWu's Chinese Restaurant
Trailers Weekly: “Planes”, “The Conjuring”, “Oz The Great & Powerful”, “Oblivion”, & More March 2, 2013March 2, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Planes, The Conjuring,… Read More
Get Ready for Dr. Horrible The Movie March 20, 2010One of the few good things to come out of the of 2007 Writers Guild strike was Joss Whedon’s Dr. Horrible’s Sing-A-Long Blog, a three-part Internet series that bypassed the studios and WGA rules. The TV episode-length film went viral and gained millions of fans (including myself). Since its release,… Read More
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience November 11, 2013November 11, 2013With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places… Read More