Project Prometheus Gives Us A Look At David 8’s “Emotions” Caleb Hamilton, April 17, 2012April 17, 2012 Earlier today, a new Prometheus viral video featuring Michael Fassbender as the Weyland Industries android, David 8, premiered online. The ad was a sort of mock-interview in which an off-screen voice asked David a series of questions, one of which being “David, what makes you sad?” The robot then displayed the human emotion of sadness, even shedding tears. Project Prometheus is now giving Weyland Investors an in-depth look at David 8’s Emotion Output Display Module. More after the jump.In order to unlock each of David’s emotions, investors had to decode some binary in special images sent out to 8 film blogs, like the one below from ComingSoon.net. Once one was unlocked, you could read a description of how David would display that emotion. For example, ComingSoon’s code unlocked Anger, which you can read about below. You can see the rest of David’s emotions by clicking the picture.There are definitely more updates coming soon from Project Prometheus, so be sure to check back here often for the latest! You can follow up on our coverage of the Prometheus viral campaign here.You can see more of David when Prometheus hits theaters in 2D, Real-D 3D and IMAX 3D June 8th! ARGs & Campaigns Viral Marketing Project PrometheusPrometheus
Disney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’ September 17, 2014Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming… Read More
Check Out The “Mission: Impossible – Ghost Protocol” Mask Maker December 28, 2011If you haven’t had enough fun with the UK website for Mission: Impossible – Ghost Protocol, then we have one more activity you can waste your time with. Get the details on the Mission: Impossible Mask Maker after the break. Read More
Early Twitter Responses to District 9 Trailer May 1, 2009April 7, 2010The teaser trailer for District 9 was released at midnight (online and in front of X-Men Origins: Wolverine) and it looks like the reviews are pretty positive. See a selection after the jump (some edited for clarity and content). Read More