Project Prometheus Gives Us A Look At David 8’s “Emotions” Caleb Hamilton, April 17, 2012April 17, 2012 Earlier today, a new Prometheus viral video featuring Michael Fassbender as the Weyland Industries android, David 8, premiered online. The ad was a sort of mock-interview in which an off-screen voice asked David a series of questions, one of which being “David, what makes you sad?” The robot then displayed the human emotion of sadness, even shedding tears. Project Prometheus is now giving Weyland Investors an in-depth look at David 8’s Emotion Output Display Module. More after the jump.In order to unlock each of David’s emotions, investors had to decode some binary in special images sent out to 8 film blogs, like the one below from ComingSoon.net. Once one was unlocked, you could read a description of how David would display that emotion. For example, ComingSoon’s code unlocked Anger, which you can read about below. You can see the rest of David’s emotions by clicking the picture.There are definitely more updates coming soon from Project Prometheus, so be sure to check back here often for the latest! You can follow up on our coverage of the Prometheus viral campaign here.You can see more of David when Prometheus hits theaters in 2D, Real-D 3D and IMAX 3D June 8th! ARGs & Campaigns Viral Marketing Project PrometheusPrometheus
New ‘Viral’ Images for “X-Men: Days of Future Past” September 5, 2013September 5, 2013The Twitter account for 20th Century Fox’s X-Men: Days of Future Past has been tweeting pictures from Trask Industries since Comic-Con. This week, two more have been posted, including one featuring Peter Dinklage as villain Bolivar Trask. Check out the tweets after the break. Read More
NBC’s “Revolution” Gets Web Prequel February 27, 2013February 27, 2013NBC’s new hit show Revolution comes back for the second half of its first season on March 25th, but you’re in luck if you can’t wait until then. NBC has posted the first episode of a prequel web series called “Enemies of the State”. Check it out, along with a… Read More
Disney’s “Wreck-It Ralph” Turns Bus Stops Into 8-Bit Photo Booths October 18, 2012October 18, 2012Disney is no stranger to viral marketing, and with their upcoming animated film Wreck-It Ralph, they have a storyline that is ripe for the viral pickings. The film is about an arcade game bad guy who is tired of his lot and travels to different games to prove he can… Read More