Featured App: The Muppets Band-Aid AR App Caleb Hamilton, May 24, 2012May 24, 2012 The Muppets exploded onto the big screen last Thanksgiving and had a very successful run. There’s talk of a sequel coming within the next couple of years. But if you can’t wait that long, Johnson & Johnson have created a special app which interacts with their Band-Aids to bring The Muppets to life!!The Band-Aid Magic-Vision App uses augmented reality to project 3D Muppets characters onto a special Band-Aid. Your kids (and you, if you’re a huge Muppets fan) will completely forget about the cut or scrap beneath the Band-Aid as they focus on Kermit singing “Rainbow Connection”, Ms. Piggy strutting down the red carpet or Gonzo being shot out of a cannon. The app is free in the Apple App Store and works on all iOS devices. Apps Appaugmented realityThe MuppetsThe Walt Disney Company
Featured App: ‘The Dark Knight Rises’ Z+ Augmented Soundtrack Experience July 26, 2012July 26, 2012We all do it. We put on our headphones, play a favorite track and walk down the street pretending that it’s the soundtrack to our lives. Sometimes, if we’re lucky, the beat even syncs with our footsteps. Featuring over 2-hours of new and original music, The Dark Knight Rises Z+… Read More
“Make Your Movie” Instagram Contest Puts Your Dance Skills To The Test April 2, 2014Instagram contests are quickly becoming more and more popular with marketing teams asking participants to upload pictures or videos using specific hashtags. This will not only help know who is actively participating in the contest but promote the movie because of the use of the infamous hashtag. Now the upcoming… Read More
“The Avengers” iOS App Includes Section on Marvel Short Film “Item 47” July 4, 2012Editor’s Note: This article is an altered version of a previous article we posted today. It has been re-posted to remove content claimed to be copyright protected by Disney. Our friend Anton Volkov is always on top of it when it comes to viral marketing and hidden content. He notified… Read More
Johnson & Johnson have created a special app which interacts with their Band-Aids to bring The Muppets to life!!