Canadian Time Travel Television Show “Continuum” Has In-Depth ARG Dan Koelsch, May 30, 2012May 29, 2012 Briefly: I’m sure much of our regular readers in the US aren’t familiar with Canadian television, but a new series debuted this past Sunday (very successfully) on the Showcase channel called Continuum. The show is about a detective from 2077 who travels back to 2012 to stop terrorists. To promote the show, a complex Alternate Reality Game kicked off last week that includes mailed packages, videos, and even emails revolving around a journalist and an activist group. You can follow along on the game’s official website, but read Michael Andersen’s write up on ARGNet to get the whole picture. ARGs & Campaigns Viral Marketing Continuum
They’re Here: Believers Take The Street October 1, 2010Believers in 10/10/10 are hitting the streets of England as there are only 8 days left until the countdown ends for They’re Here. Quite a nice viral campaign, as the mystery of the simple signs has got to draw attention. You can see all the photos of these “believers” here,… Read More
Watch The Office Employees Talk About The Olympics February 22, 2010February 22, 2010NBC may be getting a lot of flack lately for (amongst other things) their tape delayed coverage of the 2010 Winter Olympics, but they are definitely promoting the heck out of it. Check out their latest cross promotion involving a little paper company after the jump. Read More
Amazing Movie Rap Videos! February 4, 2010I’m a huge fan of fan-created content when it comes to movies and TV shows, most notably LOST and the amazing fan videos and art that have been created in the history of the show’s run. YouTube user Robomayhem is another great example of fan created content, with their unique way of summarizing an entire movie in… Read More