Warner Bros. Pulls Off “Rock of Ages” Flash Mob At Fan Screening Dan Koelsch, June 9, 2012June 9, 2012 We’ve seen a trend lately of studios pulling off surprise promotional stunts during fan screenings of films. The goal is twofold: spread word of mouth through the audience members and hope that the video of the event goes viral. Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break. Rock of Ages opens in theaters on June 15th. Viral Marketing Viral Videos Rock of Ages
CBS and ABC Shows Have the Most Viral Potential May 24, 2011May 24, 2011Earlier this week our very own Caleb Hamilton came out with what he thought had the best viral potential from FOX and NBC. Now I give you what I think has the best viral potential from CBS and ABC. There are a few shows that do have viral potential, heck… Read More
Viral Video Round Up: Star Wars, The Amazing Spider-Man, Aaron Sorkin, And More! July 1, 2012The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
‘The Signal’ Viral Marketing Campaign Gets Personal May 27, 2014May 27, 2014Trying to figure out The Signal viral marketing campaign is an effort in futility. We don’t know much about the film itself, considering it is being marketing that way. Focus Features is really playing on the mystery themes of the sci-fi thriller by marketing through the RUAGITATED viral site, and… Read More
Warner Bros. recently did such a stunt in Toronto for their upcoming musical Rock of Ages. See what happened after the break.