“Prometheus” Viral Campaign Continues On With Recruitment At San Diego Comic-Con Michael Lee, June 27, 2012August 4, 2012 Normally a viral campaign would end when the film opens theatrically. But a new viral video for Prometheus has appeared online today that disproves that notion. Previous campaigns have focused on Elizabeth Shaw’s plea to Weyland to fund the fateful expedition, a description of a med pod, and a test to see if you are suited for space travel. This video centers on the wonders of working for Weyland, and if you have seen Prometheus, working for them is anything but. Check out the video after the jump.So what we have here is an employee named Jamie Rossi a “nanotechnologist” explains how wonderful working for Weyland is, and while watching the video you may notice a dew splices from the movie. There aren’t any spoilers in the video, but it does reveal that something is happening at, wait for it… Comic Con.The new viral campaign will be in the form of a recruitment program. It looks as though Fox is pleased with the outcome of Prometheus -even though many weren’t- and for them to continue the viral campaign well after the movie is done could mean they have a big surprise for us at Comic Con. Course I am just speculating.But we will have a few staff members at Comic-Con this year. So you can be sure that they will be all over this. Don’t forget to wave hi. And be sure to follow the update of the Prometheus Viral campagin here. ARGs & Campaigns Viral Marketing Viral News Viral Videos Project PrometheusPrometheus
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More
This Week In Viral: 2012 and 2 New Films February 7, 2009July 18, 2010Two upcoming movies have added viral websites this week: Terminator Salvation and Surrogates. Also, the viral site for 2012 seems to be fully operational, and Woody Harrelson is getting in on the viral for that film. More after the jump. Read More
More “Kick-Ass 2” Viral Videos Released for “Justice Forever” Recruitment July 1, 2013July 2, 2013Last week, Kick-Ass himself released a video, asking for people to leave their “normal life” behind and join his team of superheroes, Justice Forever. Now several of the other team members, Dr. Gravity (Donald Faison), Insect Man (Robert Emms) and Battle Guy (Clark Duke) have released similar videos. Check them… Read More