“Prometheus” Viral Campaign Continues On With Recruitment At San Diego Comic-Con Michael Lee, June 27, 2012August 4, 2012 Normally a viral campaign would end when the film opens theatrically. But a new viral video for Prometheus has appeared online today that disproves that notion. Previous campaigns have focused on Elizabeth Shaw’s plea to Weyland to fund the fateful expedition, a description of a med pod, and a test to see if you are suited for space travel. This video centers on the wonders of working for Weyland, and if you have seen Prometheus, working for them is anything but. Check out the video after the jump.So what we have here is an employee named Jamie Rossi a “nanotechnologist” explains how wonderful working for Weyland is, and while watching the video you may notice a dew splices from the movie. There aren’t any spoilers in the video, but it does reveal that something is happening at, wait for it… Comic Con.The new viral campaign will be in the form of a recruitment program. It looks as though Fox is pleased with the outcome of Prometheus -even though many weren’t- and for them to continue the viral campaign well after the movie is done could mean they have a big surprise for us at Comic Con. Course I am just speculating.But we will have a few staff members at Comic-Con this year. So you can be sure that they will be all over this. Don’t forget to wave hi. And be sure to follow the update of the Prometheus Viral campagin here. ARGs & Campaigns Viral Marketing Viral News Viral Videos Project PrometheusPrometheus
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The Event: New Blog Post From The TruthSeeker September 21, 2010September 26, 2010The Event premiered last night on NBC to decent ratings and mixed reviews. The viral campaign (which we reported on yesterday) is now in full swing as The Truthseeker updates his blog. Also, a few Twitter updates give us clues into the characters. Obviously, a few spoilers abound after the… Read More
“Elysium” Viral Campaign Reboots at Comic-Con July 12, 2012April 25, 2013It looks like the viral marketing for Elysium is sticking strictly to Comic-Cons. The futuristic interplanetary border patrol from Columbia Pictures had a small presence at last year’s convention, and they are back again, but this time they have definitely gone bigger. Get the details after the break. Read More