“Prometheus” Viral Campaign Continues On With Recruitment At San Diego Comic-Con Michael Lee, June 27, 2012August 4, 2012 Normally a viral campaign would end when the film opens theatrically. But a new viral video for Prometheus has appeared online today that disproves that notion. Previous campaigns have focused on Elizabeth Shaw’s plea to Weyland to fund the fateful expedition, a description of a med pod, and a test to see if you are suited for space travel. This video centers on the wonders of working for Weyland, and if you have seen Prometheus, working for them is anything but. Check out the video after the jump.So what we have here is an employee named Jamie Rossi a “nanotechnologist” explains how wonderful working for Weyland is, and while watching the video you may notice a dew splices from the movie. There aren’t any spoilers in the video, but it does reveal that something is happening at, wait for it… Comic Con.The new viral campaign will be in the form of a recruitment program. It looks as though Fox is pleased with the outcome of Prometheus -even though many weren’t- and for them to continue the viral campaign well after the movie is done could mean they have a big surprise for us at Comic Con. Course I am just speculating.But we will have a few staff members at Comic-Con this year. So you can be sure that they will be all over this. Don’t forget to wave hi. And be sure to follow the update of the Prometheus Viral campagin here. ARGs & Campaigns Viral Marketing Viral News Viral Videos Project PrometheusPrometheus
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General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live April 14, 2013April 14, 2013This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol… Read More
Zombie-Proof Your Car and Home! October 24, 2012September 21, 2013Back in June, we reported that Robert Kirkman, creator and writer of The Walking Dead comics, had designed a Zombie-Proof Car for Comic-Con. However, that was a promotion with Hyundai, so I’m sure there were some limitations in place. If you’re prepping for the zombie apocalypse in December, never fear,… Read More