Van Damme’s “The Expendables 2” Villain Has A Tumblr Dan Koelsch, July 3, 2012 Badass Digest got the exclusive on a viral Tumblr site for The Expendables 2 called TRACK EM FIND EM KILL EM. It’s a dossier by the film’s appropriately-named bad guy Jean Vilain, played by Jean-Claude Van Damme. Get the details after the jump. The website dubs itself “The Expendables Field Guide”, and has a really sleek look. The concept is that Vilain is gaining intelligence on the Expendables group and wants to bring them down. His mission is as stated:The Old Ways are dying and Respect must be taught. The Tuition will be blood in the dirt.There is no direct translation of the word “Expendable” in the German language.The word that comes closest is “überflüssig”. It means Useless.And what do you do with something useless?You dispose of it.Kill First.– Jean VilainThere are several sections in the navigation bar, but it looks like the site has just started up, so there’s not a lot of content yet. Most notably, there is a funny How-To for grenades, as well as profiles on the characters played by Sly Stallone and Chuck Norris. Be sure to follow the site if you have a Tumblr, as they are sure to add more content soon, since Lionsgate released the film in theaters on August 17th. Social Networks Viral Marketing The Expendables 2Tumblr
Watch Vin Diesel Say “I Am Groot” In Five Different Languages July 30, 2014July 30, 2014Groot (voiced by Vin Diesel) is a tree alien humanoid who only says “I am Groot.” As a alien of few words, it be interesting to see or hear what it’s like to speak those three words in different languages. Well before the US release of Guardians of the Galaxy,… Read More
Nielsen Begins Tracking Twitter Buzz For Fall Television Shows October 11, 2013The Nielsen television ratings have long been the gold standard for television networks and advertisers to determine how well their shows are reaching audiences. With the rise of social communication and engagement online, the metric’s value has been somewhat skewed for not painting the entire picture about the reach of… Read More
Colin Trevorrow Marks The End Of Principle Photography For “Jurassic World” With A New Image August 5, 2014August 5, 2014Jurassic World director Colin Trevorrow has embraced marketing his film through social media by posting all sorts of images. We’ve seen bloody cars, Jurassic World amusement part brochures, and more. So to mark the end of production for Jurassic World, the director tweeted out a teaser image of the T-Rex… Read More