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The Latest Viral News for Films and Beyond!

Van Damme’s “The Expendables 2” Villain Has A Tumblr

Dan Koelsch, July 3, 2012

Badass Digest got the exclusive on a viral Tumblr site for The Expendables 2 called TRACK EM FIND EM KILL EM. It’s a dossier by the film’s appropriately-named bad guy Jean Vilain, played by Jean-Claude Van Damme. Get the details after the jump.

The website dubs itself “The Expendables Field Guide”, and has a really sleek look. The concept is that Vilain is gaining intelligence on the Expendables group and wants to bring them down. His mission is as stated:

The Old Ways are dying and Respect must be taught. The Tuition will be blood in the dirt.

There is no direct translation of the word “Expendable” in the German language.

The word that comes closest is “überflüssig”. It means Useless.

And what do you do with something useless?

You dispose of it.

Kill First.

– Jean Vilain

There are several sections in the navigation bar, but it looks like the site has just started up, so there’s not a lot of content yet. Most notably, there is a funny How-To for grenades, as well as profiles on the characters played by Sly Stallone and Chuck Norris. Be sure to follow the site if you have a Tumblr, as they are sure to add more content soon, since Lionsgate released the film in theaters on August 17th.

Social Networks Viral Marketing The Expendables 2Tumblr

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