Van Damme’s “The Expendables 2” Villain Has A Tumblr Dan Koelsch, July 3, 2012 Badass Digest got the exclusive on a viral Tumblr site for The Expendables 2 called TRACK EM FIND EM KILL EM. It’s a dossier by the film’s appropriately-named bad guy Jean Vilain, played by Jean-Claude Van Damme. Get the details after the jump. The website dubs itself “The Expendables Field Guide”, and has a really sleek look. The concept is that Vilain is gaining intelligence on the Expendables group and wants to bring them down. His mission is as stated:The Old Ways are dying and Respect must be taught. The Tuition will be blood in the dirt.There is no direct translation of the word “Expendable” in the German language.The word that comes closest is “überflüssig”. It means Useless.And what do you do with something useless?You dispose of it.Kill First.– Jean VilainThere are several sections in the navigation bar, but it looks like the site has just started up, so there’s not a lot of content yet. Most notably, there is a funny How-To for grenades, as well as profiles on the characters played by Sly Stallone and Chuck Norris. Be sure to follow the site if you have a Tumblr, as they are sure to add more content soon, since Lionsgate released the film in theaters on August 17th. Social Networks Viral Marketing The Expendables 2Tumblr
Real Steel: WRB Trading Cards Given at E3 That Reveal New Viral Website June 16, 2011August 1, 2011While we don’t cover the E3 Expo, the Comic-Con of video gaming, sometimes things pop up that pertain to our world of movie viral marketing. Such is the case with Dreamwork’s Real Steel, which shouldn’t be a surprise since earlier this year the film made an appearance at another gaming… Read More
New District 9 Trailer to debut before Bruno! July 3, 2009July 4, 2009That’s right, a new District 9 trailer is set to debut next week before the comedy ‘Bruno’ (this after the teaser without subtitles aired before ‘Year One’). This will be the second trailer (third if you count the first on with subtitles and the first one without subtitles as different… Read More
ARGs & Campaigns Flynn Lives: End of Line For The “TRON: Legacy” Viral Campaign December 8, 2010October 18, 2011So you might be aware of this thing called TRON: Legacy that has been steamrolling its way through entertainment culture with resounding hype heard ‘round the world. You may not know just how deep the hype rabbit-hole goes, though. Today is the proof in the electroluminescent pudding: hundreds of people… Read More