“The Bourne Legacy” Facebook App Recruits You For Operation Intel Michael Lee, July 16, 2012July 16, 2012 Universal Pictures has updated the viral campaign for The Bourne Legacy. The app called Operation Intel, creates a video and puts you in picture and in the middle of the program that created the people like Aaron Cross and Jason Bourne. Hit the jump to find out more.Upon opening the Facebook Page for Operation Intel, you will be asked if you want to be accepted into the program. Depending on your answer – in this case you must answer yes – you will be allowed to proceed further into the program. And if you are not familiar with virals that inserts your Facebook info into one of the trailers from the film, then you will be caught by surprised.The video will show you, your known associates (your friends), hometown, age, and a couple of other things, and uses the same fragmented scrolling that was seen in the first trailer. You will also be able to recast your video with brand new content.Unfortunately, I am unable to upload the video that was used. But below are a couple of screen grabs from the video, which uses portions of the first trailer and integrates it with some of your info and photos. Of course none of this will be shared with the public, but you can share it with your friends on Facebook, Twitter, etc.So try it out, and see why accepting the program can be dangerous.The Bourne Legacy opens in theaters on August 10th. Viral Marketing Operation IntelThe Bourne LegacyUniversal Pictures
“The Girl with the Dragon Tattoo” Viral Has Fans Hunting Flowers October 24, 2011October 24, 2011What I love about movie virals are the scavenger hunts, the fan interaction, and most of all the way it draws you into the world of the movie. The Dark Knight, Limitless, and Tron Legacy have all done that, and now the people behind The Girl with the Dragon Tattoo… Read More
Friday Comic-Con 2009 Updates July 24, 2009June 6, 2010So, by now, Comic-Con is in full swing and updates are pouring in constantly. Here’s the jist of what’s been happening so far: Tim Burton’s Alice in Wonderland teaser is now online. James Cameron’s epic AVATAR had it’s first footage screened yesterday, and, as expected, everyone loved it. After the… Read More
GKNOVA6: Third Transmission Goes Live, More Codes April 22, 2010April 22, 2010The third transmission has been posted on GKNOVA6.com. The newest update still hasn’t shed a light on what game this is for, however it has brought us some new codes to crack. After the jump, watch the video and see what has been uncovered thus far. Read More