Viral Campaign for Found Footage Film “The Dinosaur Project” Discovered Caleb Hamilton, August 4, 2012August 4, 2012 The British Cryptozoological Society was set up in 1988 in order to bring the world the truth about unknown creatures. Through documented sightings and other forms of evidence, the society seeks to confirm the existence of creatures such as the New Jersey Devil and the extinct Tasmanian Tiger. Their latest quest, called “The Dinosaur Project”, has gone horribly wrong: they’ve lost contact with the expedition team. The BCZC is asking for your help in locating the team. More info after the jump!“The Dinosaur Project” is an upcoming found footage film about a group of explorers who come across living, breathing dinosaurs surviving in the Congo Jungle. Something terrible happens, causing them to lose contact with the BCZS, but footage from their journey is found. You can check out the British Cryptozoological Society website to learn a bit more about what they do, but you’ll be interrupted by a message asking for your help in their search for the missing crew.After clicking through, you are redirected to the movie’s Facebook page. Here you will discover the first clip from the film which reveals what might have happened to the crew. We have it for you below, along with the movie’s trailer.The Dinosaur Project hits U.K. cinemas August 10th, 2012.Source: HeyUGuys.co.uk ARGs & Campaigns Viral Marketing Viral Videos Studio CanalThe Dinosaur ProjectViral marketingViral video
Total Recall: Personalized Rekall Videos and Comic-Con July 5, 2012July 8, 2012Last month, we told you about WelcomeToRekall.com, the viral website for this summer’s sci-fi action remake Total Recall. The website is home to Rekall, a company that implants memories so that you can have a vacation without actually going anywhere or wasting any time. Now you can actually see how… Read More
Viral Video: Phonetourage April 14, 2010April 13, 2010I’m not a big fan of HBO’s show Entourage. The story lines are so cookie cutter, and the characters are both unrelatable and predictable. The Upright Citizens Brigade’s Midnight Show has a parody of the TV series that hits it home for me. Check it out after the break. Read More
Viral Videos: Reading Rainbow Banned Book Reviews February 28, 2010February 28, 2010Although I was never a big fan of PBS’s Reading Rainbow as a kid, I always wondered what would happen if the kids on the show reviewed more … mature literature. Now we know, thanks to a series of videos from the comedy writing/directing duo Warm Apple Cherries. Check out… Read More