Viral Campaign for Found Footage Film “The Dinosaur Project” Discovered Caleb Hamilton, August 4, 2012August 4, 2012 The British Cryptozoological Society was set up in 1988 in order to bring the world the truth about unknown creatures. Through documented sightings and other forms of evidence, the society seeks to confirm the existence of creatures such as the New Jersey Devil and the extinct Tasmanian Tiger. Their latest quest, called “The Dinosaur Project”, has gone horribly wrong: they’ve lost contact with the expedition team. The BCZC is asking for your help in locating the team. More info after the jump!“The Dinosaur Project” is an upcoming found footage film about a group of explorers who come across living, breathing dinosaurs surviving in the Congo Jungle. Something terrible happens, causing them to lose contact with the BCZS, but footage from their journey is found. You can check out the British Cryptozoological Society website to learn a bit more about what they do, but you’ll be interrupted by a message asking for your help in their search for the missing crew.After clicking through, you are redirected to the movie’s Facebook page. Here you will discover the first clip from the film which reveals what might have happened to the crew. We have it for you below, along with the movie’s trailer.The Dinosaur Project hits U.K. cinemas August 10th, 2012.Source: HeyUGuys.co.uk ARGs & Campaigns Viral Marketing Viral Videos Studio CanalThe Dinosaur ProjectViral marketingViral video
NBC Viral Round-Up: The Office and Community October 23, 2009October 23, 2009We all know that NBC has the most consistent viral presence among the broadcast networks (with ABC coming in second), and they seem to favor Thursday shows. With The Office and Community airing last night, we have a few updates on their virals. First off, the webisodes are back for… Read More
“The Optimist” Explores Walt’s Haunts & Connections To Brad Bird’s “Tomorrowland” July 30, 2013July 30, 2013Just a few days after Comic-Con kicked off, The Optimist, a viral campaign for Brad Bird’s Tomorrowland, was launched. Little was known about the actual ARG, and since it’s debut earlier this July, fans and players have been combing through the site in hopes of finding another clue to the… Read More
Create An Avatar In Public With Morphing Stations April 17, 2010April 17, 2010A few months ago, we reported on a website that you could use to make a digital representation of yourself as a Na’vi from Avatar. With the film’s premise being that humans can use Na’vi avatars, it’s natural to want to see what you would look like if you had… Read More