Tribeca Film Fest Announces New Transmedia Award Nick Butler, August 7, 2012 The Tribeca Film Festival announced today that they would be creating a new award for transmedia projects to “celebrate new trends in digital media and recognize these transmedia creators who employ an innovative, interactive, web-based or multi-platform approach to story creation.” More after the break. It’s unknown what transmedia projects will be submitted to the festival for the award, but the Festival has been trying to be more inclusive to new-media projects, and last year they held a panel with the creators of the video game “L.A. Noire.” It’ll be interesting to see if any alternate reality games for films will be included, and we’ll keep you posted when nominees are announced.They also announced the dates for the Festival, which will be held from April 17-28, 2013. For more information, visit to TribecaFilm.com. Events Viral Marketing awardsTransmediaTribecaTribeca Film Festival
Trailers Weekly: “Need For Speed”, “Muppets Most Wanted”, “RoboCop”, “The Wind Rises”, “Sabotage” November 23, 2013December 11, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from Need For Speed, Muppets Most… Read More
The Tron Sequel Soundtrack That Never Was March 29, 2010March 29, 2010Did you know Tron Legacy is not Disney’s first attempt at a Tron sequel? Given the cult following of the original and the advancements in computer generated effects, there was some speculation in 1999 that Disney was working on a sequel with Pixar. Now someone has claimed they were hired… Read More
“Star Trek Into Darkness” Villain Takes a Page from General Zod in Viral Video April 20, 2013April 20, 2013It’s easy to forget that Summer blockbuster movies open internationally, especially when the marketing that is not often tailored to them. Paramount’s Star Trek Into Darkness, however, has a viral video on a few international versions of Yahoo! and official Facebook pages where the antagonist John Harrison (played by Benedict… Read More