Tribeca Film Fest Announces New Transmedia Award Nick Butler, August 7, 2012 The Tribeca Film Festival announced today that they would be creating a new award for transmedia projects to “celebrate new trends in digital media and recognize these transmedia creators who employ an innovative, interactive, web-based or multi-platform approach to story creation.” More after the break. It’s unknown what transmedia projects will be submitted to the festival for the award, but the Festival has been trying to be more inclusive to new-media projects, and last year they held a panel with the creators of the video game “L.A. Noire.” It’ll be interesting to see if any alternate reality games for films will be included, and we’ll keep you posted when nominees are announced.They also announced the dates for the Festival, which will be held from April 17-28, 2013. For more information, visit to TribecaFilm.com. Events Viral Marketing awardsTransmediaTribecaTribeca Film Festival
Steven Soderbergh’s “Side Effects” Gets A Viral Website December 3, 2012Are you looking for a new depression medication? Well, Ablixa (Alipazone) might be just right for you. At TryAblixa.com, you can sign up to emails for more information of the prescription drug, as well as get a free evaluation from one of their Professionals. But wait, that “Professional” pictured looks… Read More
Tron Legacy Viral To Go Silent “For The Next Few Weeks” May 15, 2010June 10, 2010Well, this is unfortunate. After a strong start to the Tron Legacy viral that gave us at least weekly updates, the campaign is looking to lay low for a while. This isn’t too surprising given the amount of work already put into it, yet the film’s release still being over… Read More
District 9: MNU and Christopher Still Updating! August 18, 2009August 18, 2009Update: Christopher’s blog has been back-dated to 8/13/09. District 9 was released this weekend, and usually (with a few exception), that would mean the viral campaign would be over. That is apparently not the case here. Both the Multi-National United and MNUSpreadsLies Twitter and Facebook accounts are still updating so… Read More