Tribeca Film Fest Announces New Transmedia Award Nick Butler, August 7, 2012 The Tribeca Film Festival announced today that they would be creating a new award for transmedia projects to “celebrate new trends in digital media and recognize these transmedia creators who employ an innovative, interactive, web-based or multi-platform approach to story creation.” More after the break. It’s unknown what transmedia projects will be submitted to the festival for the award, but the Festival has been trying to be more inclusive to new-media projects, and last year they held a panel with the creators of the video game “L.A. Noire.” It’ll be interesting to see if any alternate reality games for films will be included, and we’ll keep you posted when nominees are announced.They also announced the dates for the Festival, which will be held from April 17-28, 2013. For more information, visit to TribecaFilm.com. Events Viral Marketing awardsTransmediaTribecaTribeca Film Festival
Compare “Guardians of the Galaxy” Concept Art to First Official Image December 31, 2013The image above was the first concept art for Marvel’s upcoming space adventure Guardians of the Galaxy. While the characters and storyline aren’t as familiar to the average fan, they will play a role in the Marvel Cinematic Universe going forward. So, we clamor for each little bit we get…. Read More
Tron Legacy: Theater Standees Use QR Codes August 29, 2010December 2, 2010We’ve been keeping tabs on talk that some of the Tron Legacy standees in movie theaters have QR codes alongside them. Now we have proof of at least one in Ohio, which leads to a cross-promotional website for that particular movie theater. It in, it says that Encom is sponsoring… Read More
Viral Campaign For Final Season of “Breaking Bad” Begins May 9, 2012May 9, 2012In 2009, comedian Paul Scheer created a site called Damon, Carlton and a Polar Bear, where he would post artwork based on the show LOST. It started out as a joke but it eventually grew into a huge phenomenon and soon exclusive pieces of art by Olly Moss, Tyler Stout,… Read More