Seven Psychopaths: Help Charlie Find His Shih Tzu Dan Koelsch, September 23, 2012 Seven Psychopaths is a comedy action film from CBS Films with an odd, yet strangely alluring, premise. Christopher Walken and Sam Rockwell are dog thieves who unwittingly steal a dog from Charlie Costello, an unpredictable gangster. After the break, find out how Costello has gone public with his efforts to find his dog. The appropriately titled @PsychoCostello Twitter handle is home to Charlie Costello, who describes himself as “Importer/Exporter, Boss, Dog Lover.” On Twitter, Charlie talks to followers and tries to get the word out that his Shih Tzu is lost. Actually, he know that someone stole the dog from his dog walker Sharice (played in the film by Gabourey Sidibe), so his tweets are a mix of pleas for help and arbitrary threats.It appears Charlie has also taken to the streets, as there have been sightings of his flyer, as you can see below. The phone number, (323) 989 2669, goes automatically to voicemail with a message from Charlie to leave any information you may have about Bonnie, his dog. Charlie’s message also warns that your voice message may end up on his Twitter feed.Seven Psychopaths is written and directed by Martin McDonagh, and also stars Colin Farrell. The film opens in theaters October 12th. Social Networks Viral Marketing Seven PsychopathsTwitterVoicemails
House iPhone App Has Mini Episodes and More May 20, 2010May 20, 2010This week was the 6th season finale for FOX’s hit show House M.D., but if you are afraid of going through Princeton‑Plainsboro withdrawal, fear not, for the network has a summer solution for you. The recently-launched InHouse app will have “appisodes” that follow Nurse Jeffrey. More details after the jump. Read More
Trayvon Martin Case Affects Marketing For Fox’s “Neighborhood Watch” March 28, 2012March 28, 2012You might not think that the public discourse on the Trayvon Martin shooting would have much impact on Hollywood, but there has been an unexpected result. 20th Century Fox has had to change their marketing for their upcoming sci-fi comedy Neighborhood Watch. Get the details after the jump. Read More
Social Networks Star Wars And Marvel Geek It Out On Twitter January 23, 2014January 23, 2014Forget the talk about Batman versus Superman. The big rivalry happening this week is between Star Wars and Marvel via their Twitter accounts. What started as an “AskStarWars” Twitter event turned into a hilarious back and forth ribbing between the two brands. Even Iron Man jumped into the fray. Check… Read More