Take Command of the USS Colorado as a “Last Resort” Dan Koelsch, September 24, 2012September 23, 2012 This week, ABC debuts their new drama series Last Resort, about a rogue US Navy submarine. You get to be in command of the USS Colorado via the Last Resort Command Center. Get the details after the break. This interactive website uses an interface of the bridge (not sure if that’s the correct term) of the ship, and you can click various elements for such things as behind-the-scenes featurettes, clips from the show, social media links, and even an interactive version of the premiere episode. The command center also has missions that you complete to keep the boat safe, which are just simple games. Overall, it’s nothing too complicated, but I like the effort put into the website. However, I’m a bit perplexed that the entries to the Twitter ticker up top are not screened, as you can tell from my screen grab below.Last Resort debuts on September 27th, but you can watch the first episode now on ABC.com. I really liked the premiere, so I’m hoping the series is more of the same. Let us know what you think of the series so far in comments below. Viral Marketing ABCLast Resort
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“Godzilla” Viral Campaign Gives Social Media The Extended Look April 7, 2014April 7, 2014The Godzilla viral marketing campaign took to Facebook and Twitter to get users to demand the truth about the monster just like Bryan Cranston does in the trailer, and they responded with one collective roar. The Legendary Pictures team in conjunction with Warner Bros. have released an extended look at… Read More
MovieViral Awards 2010: The Winners! January 18, 2011The time is here to finally reveal the winners of the 2010 MovieViral Awards. With over 1,400 total votes, we had a great turnout. Did TRON: Legacy sweep, or did fans of the Crazies and Repo Men get their way? Who won the battle between Glee and The Office? Find… Read More
I’m really excited about Last Resort. I haven’t had the chance to watch the pilot yet but I think I might have to this evening. I watched the trailer and I think I’m hooked. I’ve already got my Hopper set to record the show and with 2,000 hours of recording time I know I don’t have to rush to catch up with the show. The cast is what struck me as one of the main reasons to watch and a lot of my DISH co-workers seem to feel the same. The cast seems well-rounded and they all bring a little something to the story. The one thing I also liked is that this is truly different from anything else on TV right now and I’ve been starved for something new.