Giant Gollum Installed at New Zealand Airport Dan Koelsch, October 27, 2012October 27, 2012 It’s no secret that New Zealand’s recent economy has basically revolved around the Lord of the Rings films being filmed there. In fact, when there was talk that The Hobbit (which at the time was only two films) might not film in New Zealand, some estimated it would cost the country $1.5 billion. Fortunately, all of what is now three films were shot on the island nation. So, it makes sense that Peter Jackson’s Weta installed a gigantic Gollum statue in the Wellington Airport this week to promote the films. Check out a few of the photos below, as well as a behind-the-scenes video. See more photos at TheOneRing.netSource: First Showing Viral Marketing The HobbitThe Hobbit: An Unexpected JourneyThe Lord of the Rings
“The Amazing Spider-Man” Viral Event Leads To Fan Screening Details June 22, 2012June 22, 2012As we expected, The Amazing Spider-Man had a viral event yesterday that lead to news of fan screenings in just over a week. I’m not going to spoil it above the fold, so get the full details after the jump. Read More
Social Networks “Anchorman” Gets An Exhibit In DC And Ron Burgundy Answers Twitter Questions October 24, 2013November 17, 2013The Newseum, Washington, DC’s 250,000-square-foot museum dedicated to everything news-oriented, has a new exhibit opening up in November. One that celebrates the 2004 hit comedy, Anchorman: The Legend of Ron Burgundy. “Anchorman: The Exhibit” opens prior to the release of the film’s sequel, Anchorman 2: The Legend Continues. Will Ferrell has… Read More
Possible Viral For Angelina Jolie’s Salt? April 10, 2010April 10, 2010If you’ve seen the trailer for Angelina Jolie’s new action film Salt, you know that her title character Evelyn Salt has become a fugitive from the CIA because she may be a Russian Spy. Now, Sony Pictures (District 9, 2012) is asking for your help in finding her. Check out… Read More